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Salesforce is buying MapAnything, a startup that raised over $84 million

Salesforce is buying MapAnything, a startup that raised over $84 million

This time it's MapAnything, which, as the name implies, helps companies build location-based workflows, something that could come in handy for sales or service calls. The companies did not reveal the selling price, and Salesforce didn't have anything to add beyond a brief press release announcing the deal. "The addition of MapAnything to Salesforce will help the world's leading brands accurately plan: how many people they need, where to put them, how to make them as productive as possible, how to track what’s being done in real time and what they can learn to improve going forward," Salesforce wrote in the statement announcing the deal.