Since the merger of WarnerMedia and Discovery, the newly formed Warner Bros. Discovery (NASDAQ: WBD) has shifted its streaming strategy as it carves out its place in a crowded market. Here's why Warner Bros. Discovery is right to play to its strengths and differentiate HBO Max from Disney's (NYSE: DIS) flagship streaming service, Disney+. The rapid introduction of multiple streaming services since 2019 has meant that companies must offer unique services to stay competitive.