Why Anheuser-Busch InBev Tumbled 39.7% in the First Half of 2020

Shares of Anheuser-Busch InBev (NYSE: BUD) fell 39.7% over the first six months of 2020, according to data from S&P Global Market Intelligence, versus a 3% loss for the S&P 500 index. Part of Anheuser-Busch's problem is that beer consumption remains on the decline in the U.S. Consumer preferences overseas aren't shifting so dramatically, but the domestic market is the company's largest. While the brewer is participating in the hard seltzer trend — one of the fastest-growing segments in alcohol — it trails far behind the category's leaders, like Mark Anthony Brands' White Claw and Boston Beer's Truly.