E-Cig Maker Juul Reportedly Exiting 5 European Markets
Electronic cigarette leader Juul Labs is reportedly ready to withdraw from a handful of international markets because the regulatory environment has become overly hostile to the device. According to BuzzFeed News, Juul will soon remove its products from shelves in Austria, Belgium, Portugal, France, and Spain. The news outlet reports the European Union's strict requirement that e-cigs contain no more than 20 milligrams of nicotine makes it difficult for Juul and other manufacturers of tobacco alternatives to do business there.