How FireEye May Benefit from Its New Business Model
FireEye (FEYE) has continued implementing a different business strategy to boost customer growth. The company is focusing more on a subscription-based business model than its traditional one-time payment model, to tap the mid-level market, offer flexibility to clients, drive product sales, and retain customers, thereby supporting its annual recurring revenue. FireEye enjoys a strong product portfolio, with popular products such as its iSIGHT intelligence technology, Helix user interface, and Endpoint 4.0 security service.