Report: Amazon Prime Day 2019 will push US e-commerce sales to over $2 billion

A report from Adobe's analytics arm predicts Amazon's Prime Day 2019 sales event, which began today, to have another sizable impact on the U.S. e-commerce market. The company expects a revenue lift for top retailers -- those with over $1 billion in online sales -- to reach 79% this year, up from the 60% lift they saw during Prime Day 2018. The $2 billion figure includes Amazon, Adobe says, but is limited to U.S. e-commerce sales.