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Why Ferrari Is Recession-Proof

Ryan Henderson, The Motley Fool
·4-min read
Why Ferrari Is Recession-Proof

Ferrari (NYSE: RACE) has crafted a story of prestige, wealth, and exclusivity around its iconic brand. Becoming a new Ferrari owner is difficult and almost always requires proof of prior ownership. In order to buy a new Ferrari, customers must demonstrate that they have owned at least one used Ferrari in the past.