Here’s JD’s Plan for Australia, New Zealand in Its Global Push

Last month, as part of its push to drive cross-border trade on its platforms, JD.com (JD) opened a regional headquarters for Australia and New Zealand in Melbourne, Australia. The move for a regional office in Australia came at a time when JD was seeing strong demand for Australian and New Zealand products on its e-commerce sites. China’s expanding middle-class population is driving demand for high-quality imported products, and JD and its rival Alibaba (BABA) are making efforts to meet this demand.