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The Decision That May Be the Key to Starbucks’ Recovery

The Decision That May Be the Key to Starbucks’ Recovery

Starbucks (NASDAQ: SBUX) will be giving its customers exactly what they want when the company reopens its stores. The coffee shop giant said in its earnings call this week that it is putting the focus on drive-through, curbside delivery, and other techniques that will assure the safety of customers and employees. Sales fell as Starbucks temporarily closed stores throughout the world, including in its second-biggest market, China, and its largest market, the U.S. Most Starbucks stores have reopened in China, and the company expects to reopen 90% of company-operated U.S. stores by early June.