UK Markets closed

1-800 Contacts buys the at-home eye exam provider 6over6 Vision

Jonathan Shieber
Photo: Science Photo Library / Getty Images

New developments in sensor technologies, computer vision and machine learning technologies are combining to drive medical diagnostics further into the home, and the latest company to make a move to push services deeper into the home is the online contact lens retailer 1-800 Contacts.

The Utah-based company has acquired 6over6 Vision for an undisclosed amount.

Based in Israel, 6over6 Vision previously raised $15 million to commercialize its in-home eye exams based on a combination of machine learning and sensors. The basic eye exams can be performed with nothing more than a smartphone or computer and camera.

Investors in 6over6 Vision included: Rimonci Capital, Alumot VC, the Indian online eyeglasses company Lenskart.com and TriVentures.

Companies including Lenskart, NovaVision, Kede Optics, SmartBuyGlasses, EyeRim, Liingo, Magic Leap and Glasses USA use the company's technology to retrieve optical parameters from existing lenses and measuring pupillary distance. The idea is to let consumers renew their prescriptions without needing a follow-up exam or appointment.

“We have long admired the innovations 6over6 Vision has built and have been using their technologies to serve our customers. This acquisition allows us to continue our 25-year commitment to pursuing a better way in vision care,” said John Graham, CEO of 1-800 Contacts, in a statement. “People deserve simple and affordable eye care solutions and combining with 6over6 allows us to deliver this for our customers on an even larger scale.”

The companies expect to offer additional services, like virtual check-ups for new eyeglass and contact lens prescriptions.

“It has been our life’s mission to create ground-breaking technology that would allow consumers the ability to take control of their own vision care and reach communities around the globe without access,” commented Dr. Ofer Limon, co-founder of 6over6 Vision, in a statement. “1-800 Contacts shares our drive to change what is broken in this industry, and we know that this acquisition will bring our vision to life on a global scale that can make real change.”