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2020 Insights into DeepFake & Fake News Counter Misinformation Solutions Industry to 2026

Research and Markets
·9-min read

Dublin, Dec. 17, 2020 (GLOBE NEWSWIRE) -- The "Counter Misinformation (DeepFake & Fake News) Solutions Market - 2020-2026" report has been added to ResearchAndMarkets.com's offering.

For the past century Fake News has become a significant problem, as exploiting news outlets and social media platforms to disseminate misinformation to influence individuals' actions has become widespread. The negative impact of Fake News, especially within the political, economic, and social environments is increasing, emphasizing the need to detect and identify these Fake News stories in near real-time.

Furthermore, the latest trend of using Artificial Intelligence (AI) to create fake videos, known as "DeepFakes" or "FakeNews 2.0", is a fast-growing phenomenon creating major concerns. AI technology enables, basically anyone, to create a fake video that shows a person or persons performing an action at an event that never occurred. Although DeepFakes are not as prevalent and widespread as Fake News articles, they are increasing in popularity and have a much greater effect on the general population. In addition, the sophistication behind the creation of DeepFake videos increases the difficulty of identifying and detecting them, making them a much more effective and destructive tool for perpetrators.

As the usage and threat of DeepFakes and Fake News intensifies, so do efforts to develop new detection methods, resulting in the next wave of (mis)information warfare. The proliferation of technology, specifically Artificial Intelligence, allow wide scale and easy to use solutions to create synthetic media that seems very real, either in video, photos, or text. In combination with networks of fake profiles, bot networks and smart utilization of social media, the attackers have many ways to influence either the public or specific individuals. As media and technology are now being used for cyber terrorism, criminal activity, espionage and military warfare, the new age of information warfare threatens democracies worldwide, pushing governments to combat this threat with large investments.

Intelligence, Law Enforcement, and other Governmental agencies are taking active roles in tackling the threat that (mis)information warfare poses and are spending growing budgets on technology that can detect and counter Fake News and DeepFake media.

There are two major categories of DeepFake detection tools:

  • Pattern Analysis - looking and analyzing the behavior of people in the videos, learning the patterns, from hand gestures to pauses in speech, and comparing it to real life patterns. This approach has the advantage of possibly working even if the video quality itself is essentially perfect.

  • Quality of Video Analysis - analyzing the differences between deepfakes and real videos. Most deepfake videos are created by merging individually generated frames into videos. By analyzing the essential data from the faces in individual frames of a video and then tracking them through sets of concurrent frames one is able to detect inconsistencies in the flow of the information from one frame to another. This can also be used for face audio detection.

Fake News is disseminated via networks of fake profiles, bot networks and smart utilization of social media, therefore, most tools developed and used to detect fake news are geared towards finding, analyzing and stopping these networks and bots. These tools are a mix of OSINT and Cyber technologies.

As most of the misinformation activity and content dissemination is done on social media platforms, the report covers the activity of tech giants to tackle this threat over their platforms and beyond. Facebook, Twitter, Microsoft, Youtube and other leading content platforms are investing time and money to better understand and detect deepfakes to make sure their platforms are not misused by criminals and state-owned operators. However, these efforts alone will not be enough and other institutions will have to take a more prominent role by allocating larger budgets to purchase or develop capabilities to mitigate the risk. In addition to detecting these fakes, journalists and the social media platforms also need to figure out how best to warn people about deepfakes when they are detected to minimize the damage done.


Such as in most tech heavily markets, end users are debating whether to work with an external vendor or to rely on internal developed capabilities as well as existing OSINT monitoring tools re-directed to a dedicated team. The report contains a detailed list and short profile of the companies that provide solutions for counter DeepFake and FakeNews monitoring and detection. Many of these companies are startups such as Cheq, Metafact, Cyabra, Falso Tech, Sensity, and others. In addition, large and mature corporations are also active in the market, some of them via M&A activities and other are developing solutions internally, such players include Axon, Microsoft, Facebook, Twitter and others.

These companies are leveraging several high-end technologies and methods to tackle this threat, such as:

  • AI analytics that can identify synthetic media

  • Digital authentication solutions

  • Content and social media monitoring tools (OSINT)

  • Fake profiles detectors

  • Fact checking tools

  • Related cybercrime activity

Key Questions Answered:

  • What will be the counter deepfake and counter fake news software market size in 2019-2025? What will the relevant trends be during that time?

  • What will be the deepfake detection software market size in 2019-2025?

  • What will be the fake news detection software market size in 2019-2025?

  • Which submarkets in this field provide attractive business opportunities?

  • Which regions are expected to invest most in these capabilities?

  • Which end users are expected to invest most in these capabilities?

  • What are the market drivers and inhibitors?

  • Who are the prominent vendors in the market?

  • What type of regulations are countries implementing to fight the threats posed by deepfake and fake news activities?

Key Topics Covered:

1 Executive Summary
1.1 Major Findings & Conclusions.
1.2 Market Dynamics & Opportunities.
1.3 Market Size - Assessment and Forecast - 2020-2026.
1.4 Market Dynamics 2020-2026.
1.5 Market Breakdown 2020-2026.

2 Misinformation in Homeland Security, Public Safety and National Security Market Background & Assessment
2.1 Misinformation Definition & Background.
2.2 Fake News Definition & Background.
2.3 DeepFake Definition & Background.
2.4 Fake News & DeepFake Economic Damages.

3 Counter Misinformation in Homeland Security, Public Safety and National Security Market Background & Assessment
3.1 Counter Misinformation Background.
3.2 Counter Misinformation Market: Drivers & Inhibitors.
3.2.1 Counter Misinformation Market Drivers.
3.2.2 Counter Misinformation Market Inhibitors.
3.3 Counter Misinformation in Homeland Security, Public Safety, and National Security Market Organogram..
3.4 Counter Misinformation in Homeland Security, Public Safety, and National Security Market Estimations and Forecast

4 Counter Misinformation Country Regulatory Frameworks

5 Select Counter Misinformation Projects and Programs in Homeland Security, Public Safety & National Security

6 Global Security Concerns & Assessment
6.1 Global Risks 2020: A Regional Perceptive.
6.2 North America Homeland Security & Public Safety Market Drivers.
6.3 Cyber Attacks.
6.4 Data Fraud or Theft
6.5 Terrorism Threat
6.6 Europe Homeland Security & Public Safety Market Drivers.
6.7 Cyberattacks.
6.8 Assets bubble.
6.9 Interstate conflict
6.10 Terror financing.
6.11 APAC Homeland Security & Public Safety Market Drivers.
6.12 Water Crises.
6.13 Terrorist attacks.
6.14 Manmade environmental catastrophes.
6.15 Natural catastrophes.
6.16 Cyberattacks.
6.17 Interstate conflict
6.18 Middle East and Africa Homeland Security & Public Safety Market Drivers.
6.19 Unemployment or underemployment
6.20 Fiscal crises.
6.21 Energy price shock.
6.22 Latin America and the Caribbean Homeland Security & Public Safety Market Drivers.
6.23 Failure of national governance.
6.24 Economic issues.
6.25 Failure of critical infrastructure.
6.26 COVID-19 Pandemic Background & Assessment
6.27 North America COVID-19 Assessment
6.28 Europe COVID-19 Assessment
6.29 LATAM COVID-19 Assessment
6.30 APAC COVID-19 Assessment
6.31 Middle East & Africa COVID-19 Assessment

7 Homeland Security, Public Safety, and National Security Agencies Background

8 Proliferation of Data

9 Type of Data Sources
9.1 Passive Data Sources.
9.2 Active Data Sources.
9.3 Data Sources.
9.3.1 OSINT (Social Media and Web)
9.3.1.1 Social Media Sources.
9.3.1.2 Leading Social Media Platforms.

10 Threats Generated by Misinformation Campaigns
10.1 Election Campaigns and Politics.
10.2 Financial Fraud.
10.3 Public Health.
10.4 Personality Theft
10.5 Cyber-enabled Crime.
10.6 Revenge Porn & Sextortion.

11 Technology
11.1 Consolidated Market 2020-2026.
11.2 Market Analysis 2020-2026.
11.3 Market Dynamics 2020-2026.
11.4 Market Breakdown 2020-2026.
11.5 Counter Misinformation Technology Background.
11.6 Counter Misinformation Technology Enablers & Applications.
11.6.1 AI & Machine Learning.
11.6.1.1 Machine Learning Methods.
11.6.1.2 Deep Machine Learning.
11.6.2 Natural Language Processing (NLP)
11.6.2.1 Natural Language Processing Components.
11.6.2.2 Natural Language Processing Application Types.
11.6.2.3 Speech Recognition & Machine Hearing.
11.6.2.4 Machine Vision.
11.6.2.5 Applications Types.
11.7 Bot Networks.
11.7.1 What are Bot Networks.
11.7.2 Bot Networks Detection Tools.
11.7.2.1 Intent Analysis Tools.
11.7.2.2 Device Fingerprinting.
11.7.2.3 Human Interaction Challenge.
11.7.2.4 Behavioral Analysis.
11.8 Counter Misinformation Technology Types and Solutions.
11.8.1 Fake News Detection Solutions.
11.8.1.1 Classic OSINT Tools for Monitoring Purposes.
11.8.1.2 Fake Profiles Detectors.
11.8.1.3 Non Tech Solutions.
11.8.1.4 Market Size - Assessment and Forecast - 2020-2026.
11.8.1.5 Market Dynamics 2020-2026.
11.8.1.6 Market Breakdown 2020-2026.
11.8.2 DeepFake Detection Solutions.
11.8.2.1 Software-based Detection.
11.8.3 Market Size - Assessment and Forecast - 2020-2026.
11.8.4 Market Dynamics 2020-2026.
11.8.5 Market Breakdown 2020-2026.

12 Vertical Markets
12.1 Consolidated Market 2020-2026.
12.2 Market Analysis 2020-2026.
12.3 Market Dynamics 2020-2026.
12.4 Market Breakdown 2020-2026.
12.5 Government Intelligence Agencies.
12.6 LEAs & First Responders
12.7 Financial Intelligence & Fraud Detection.
12.8 Cyber Security Agencies.
12.9 Military & Defense Intelligence.
12.10 Commercial Copyrights Protection.

13 Regional Markets
13.1 North America Market Background.
13.2 Europe, Middle East & Africa (EMEA) Market Background.
13.3 APAC Market Background.

14 Leading Vendors
14.1 Social Media Platform Conglomarates Misinformation Detection Initiatives
14.2 Cheq
14.3 Cyabra
14.4 Falso Tech
14.5 Sensity
14.6 Microsoft
14.7 Axon
14.8 Logically
14.9 Datalytics24
14.10 Wordproof
14.11 Truepic
14.12 Right of Reply
14.13 Factmata
14.14 Digital Fingerprints
14.15 Trueinchain
14.16 Fabula AI (a Twitter company)
14.17 Shieldsquare
14.18 Imperva
14.19 Fastly

15 Disclaimer & Copyright

For more information about this report visit https://www.researchandmarkets.com/r/wa0l9c

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