Abercrombie & Fitch is becoming more like J. Crew

Does Abercrombie & Fitch not like its own shoe selection?

Racked has pointed out that on the company's website, a model is not wearing a pair of shoes or sneakers sold by the retailer. Rather, the model is wearing a pair New Balance's 1400 for J. Crew.

Oddly, the J. Crew New Balance shoes are featured prominently at the top Abercrombie & Fitch's men's shoes page.

Abercrombie & Fitch screenshot men's shoes

(Abercrombie

Abercrombie & Fitch isn't selling the shoes on its website, although its men's shoe section contains a selection of boots, Veja sneakers and a pair of Superga sneakers.

Here are the shoes on J. Crew's website, which promises that "you won't find these anywhere else:"

j. crew shoes

(J. Crew)

Abercrombie has been working valiantly to restore its image, by minimizing logos and toning down its sexuality.

Interestingly enough, J. Crew has had its fair share of sales troubles for more than the past year and a half. In its most recent quarter, comparable sales plummeted 12%.

A spokesperson for Abercrombie & Fitch has informed Business Insider that this was an incorrect image that has since been taken down.

Business Insider has also reached out to J. Crew.

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