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Sales of this bikini have increased more than 23,000% on Amazon: Here's why shoppers love it

Kate Mendonca
·Shopping Editor
·3-min read

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Amazon Canada shoppers can't get enough of this affordable swimsuit.
Amazon Canada shoppers can't get enough of this affordable swimsuit.

Yahoo Lifestyle Canada is committed to finding you the best products at the best prices. We may receive a share from purchases made via links on this page. Pricing and availability are subject to change.

It may not feel quite like bikini season just yet, but that doesn’t mean that you can't plan ahead for the warm weather to come. It appears that many Amazon Canada shoppers are already looking forward to swimsuit season, as sales of one new bikini have surged this week.

People can’t seem to get enough of the Summer Mae Women's Bikini Set, which has increased a whopping 23,000 per cent in sales. The bikini has even secured a top spot among Amazon’s Movers and Shakers, so you know that it’s earning plenty of hype online.

Wondering what’s to love about it? We dug a little deeper to find out.

What is it?

At first glance, the Summer Mae Women's Bikini Set seems like your run of the mill two-piece swimsuit. Upon closer inspection, it’s easy to see why shoppers are clamouring for this affordable mix-and-match bathing suit.

Summer Mae Women's Bikini Set

Sales of the Summer Mae Women's Bikini Set have exploded on Amazon Canada.
Sales of the Summer Mae Women's Bikini Set have exploded on Amazon Canada.

SHOP IT: Amazon, from $18

Starting at just $18, this bikini is an absolute steal, especially because this contrasting design can be worn with swimsuit staples that are already within your wardrobe. It features a flattering halter neckline and wrap front design that can be adjusted to your perfect fit.

The solid top pairs with your choice of five patterned bottoms in two styles (high or low rise), which come with a subtle tummy control panel for added comfort and confidence. While not the most inclusive range of sizes, you can shop this bikini in women’s sizes small to extra-large.

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What shoppers are saying

Though this swimsuit is a new addition to Amazon’s assortment of swimsuits, that hasn’t stopped people from snapping up this sexy and versatile design.

“I'm shocked at how much I love this suit,” one reviewer wrote. “This wouldn't have enough support for bigger chested ladies or hold up at a waterpark, but super cute for lounging and feeling sexy. Accurate colour and the bottoms sit above the belly button. Woo-hoo to high waisted!”

“An adorable bikini! Love the fit and the design is a perfect mix of retro and modern,” added another.

The verdict

Since this bikini only has a handful of customer reviews so far, it may be a challenge to judge whether it would be the best option for you. Priced between $18 and $20, it's certainly an affordable choice — even if it does come with a slight risk attached.

If customer interest and sales are any indication though, you can bet that we’ll all be seeing a lot more of the Summer Mae Women's Bikini Set this summer.

The reviews quoted above reflect the most recent versions at the time of publication.

Let us know what you think by commenting below and tweeting @YahooStyleCA! Follow us on Twitter and Instagram and sign up for our newsletter.