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Asia B2C E-Commerce Market Report 2021-2025

Research and Markets
·4-min read

Dublin, Feb. 11, 2021 (GLOBE NEWSWIRE) -- The "Asia B2C E-Commerce Market 2021" report has been added to's offering.

Asian B2C E-Commerce market continued accelerating during the COVID-19 pandemic in 2020

The B2C E-Commerce market in Asia saw significant growth during the coronavirus pandemic and was expected to continue its leadership over other world regions. China maintains its role as a regional and global leader in the share of total retail sales attributed to online commerce.

Moreover, as a result of consumers' shopping behavior shift towards online purchasing, numerous E-Commerce platforms generated considerable revenue since the start of the COVID-19 pandemic. There were several major players in the online market, Amazon,, Pinduoduo, Shopee, Lazada were among them. These platforms had a significant number of sales, a high inflow of new consumers and an increased number of visits over the last 6 months of 2020.

Besides, to contribute to the development of online retail, some companies received investments and, thus, increased their value on the market. Many E-Commerce platforms also increased their cross-border selling, by operating abroad and introducing foreign retailers on their platform.

The downward trend of the online travel segment's GMV was projected to recover gradually from 2021 to 2025

Although the Internet economy overall witnessed increasing value, the online travel gross merchandise value declined significantly in 2020, even by over 50% in some countries. Having said that, this sector's value was still projected to gain momentum and grow back gradually by 2025.

Report Coverage

  • This report covers the B2C E-Commerce market in Asia. Major advanced and emerging markets in this region are covered, including China, Japan, India, Indonesia, Malaysia, the Philippines, Singapore, South Korea, Thailand and Vietnam. A broad definition of retail E-Commerce used by some original sources cited in this report might include both B2C and C2C E-Commerce.

  • This report contains relevant international comparisons, information about market trends, B2C E-Commerce sales and shares, Internet users and shoppers, products, payment methods and players. Not all types of information were included for each country, due to varying data availability.

Report Structure

  • The report starts with an overview of the regional B2C E-Commerce market compared to other global regions and the region's country comparisons in terms of criteria relevant to B2C E-Commerce, such as B2C E-Commerce sales. The rest of the report is divided into country chapters and presented in the descending order of retail E-Commerce sales.

  • Each country description starts with an overview of the market, highlighting the overall B2C E-Commerce development in that country. Depending on data availability, overview charts include also information about the major E-Commerce players, the number of users, sales volume, number of monthly visits, leading product categories, share of sales, Internet economy and consumers' buying behavior. Not all the mentioned types of information are available for each of the countries covered.

Key Topics Covered:

1. Management Summary

2. Regional Overview

  • B2C E-Commerce Market Overview, February 2021

  • Asia-Pacific's Share of Global Retail E-Commerce Sales, in %, 2020

  • Retail E-Commerce Sales Value, by Selected Regions, in USD billion, H1 2020

  • Retail E-Commerce Sales Growth, by Region, by Selected Regions, and Year-on-Year Change, in %, 2020

  • Percentage of Consumers, Who Purchase Online More in the Last Few Months, by Selected Countries, incl. Australia, India and Vietnam, in % of Respondents, 2020

  • Share of Mobile Sales, in % of All Online Travel Sales, 2020

  • Digital Travel Sales Value Per Capita, by Selected Countries, in USD, 2020 & 2025f

  • Percentage of New Online Consumers, by Geolocation, by Selected Countries, in % of Respondents, 2020

3. Advanced Markets

3.1. China

  • B2C E-Commerce Market Overview, February 2021

  • Online Retail Sales Value, in CNY billion, Y-o-Y Change, in % and Share of Physical Goods Parts, by Select. Categories, incl. Food, Clothing, Consumer Goods, in %, January 2020 - November 2020

  • Share of Digital Sales of Physical Goods, in % of Total Sales of Consumer Goods, January 2020 - November 2020

  • Top 5 E-Commerce Retailers in China, by Sales Value, in USD billion, 2020

  • B2C E-Commerce Sales Value and Gross Merchandise Value of Pinduoduo, in CNY billion, Q2 2019 & Q2 2020

  • Number of Active Monthly Users and Buyers of Pinduoduo, in millions, and Y-o-Y Change, in %, Q2 2019 & Q2 2020

3.2. Japan

3.3 South Korea

3.4. Singapore

4. Emerging Markets

4.1. India

  • B2C E-Commerce Market Overview, February 2021

  • B2C E-Commerce Market Value in India, in INR trillion, 2016 & 2020e & 2024f

  • Breakdown of Consumer Buying Intentions Between Online and In-store shopping, by Selected Product Category, in % of Respondents, December 2020

4.2. Indonesia

4.3. Vietnam

4.4. Malaysia

4.5. Thailand

4.6. The Philippines

Companies Mentioned

  • Alibaba Group Holding Ltd

  • Inc

  • Flipkart Online Services Pvt Ltd

  • IndiaMart

  • Inc

  • Lazada Group

  • Pinduoduo Inc

  • Rakuten Inc

  • Shopee

For more information about this report visit

CONTACT: CONTACT: Laura Wood, Senior Press Manager For E.S.T Office Hours Call 1-917-300-0470 For U.S./CAN Toll Free Call 1-800-526-8630 For GMT Office Hours Call +353-1-416-8900