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Can the Asos share price outperform?

Stockopedia’s ‘High Flyers’ are the stock market superstars. These companies tend to be the ones that fund managers jostle and barter over. They are high quality, growing stocks with a history of beating estimates - and Asos (LON:ASC)is one of them.

Asos is a large cap stock in the Department Stores industry. When we analyse Asos from a factor perspective, we find that it has a Quality Rank of 71, a Momentum Rank of 64, but a Value Rank of only 18. This is the classic factor profile of a High Flyer.

5ca222ea3bd1bHighFlyer.png
5ca222ea3bd1bHighFlyer.png

A combination of high quality, high momentum and low value is great when earnings go up but a bad place to be when things go wrong. Momentum works both ways, so caution is required when dealing with High Flyers.

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GET MORE DATA-DRIVEN INSIGHTS INTO LON:ASC »

What kind of High Flying stock is Asos?

So, High Flyers tend to be riskier and more volatile than the market average. But is this true of Asos?

We can find out quickly by applying Stockopedia’s RiskRatings system, which splits the stock market into five buckets according to stock price volatility. The five classifications (from least to most volatile) are:

  • Conservative (10% of the market)

  • Balanced (15% of the market)

  • Adventurous (20% of the market)

  • Speculative (25% of the market)

  • Highly Speculative (30% of the market)

Asos is a speculative stock. This means that the group is in the more volatile half of the market in terms of stock price volatility, as might be expected of a High Flyer. Those looking to invest here should prepare themselves for a potentially bumpy ride. The downside of above-average volatility can be seen in Asos negative one-year relative strength of 3.50%.

On the other hand, we can see from Asos’s above average five-year return on capital employed figure of 19.6% that the group has been highly profitable over multiple years. This suggests that Asos can back up its favourable factor exposures and volatility characteristics with some kind of economic moat.

Find the rockstars of the stock market

High Flyers are great stocks to have in your portfolio if you think you need more momentum or quality - just look out for signs that momentum might be changing. If you want to see which other stocks qualify as High Flyers, you can find a comprehensive list on Stockopedia's StockRanks page.

Simple tools can help us better measure and understand the risks we take. That's why the Stockopedia team has been busy building new ways of understanding investment risks and company characteristics. In this webinar, we talk about two or our most popular innovations: StockRank Styles and RiskRatings. These indicators transform a ton of vital financial information into intuitive classifications, allowing you to get an instant feel for any company on any market - sign up for a free trial to see how your stocks stack up.