BOOTS today accounced a trial partnership with Deliveroo to home deliver more than 400 of its products to shoppers in 14 cities in as little as 20 minutes.
The company launches the pilot in London, Edinburgh and Nottingham on Monday with plans to roll out the scheme in other areas if successful.
Shoppers will be able to order from a menu of lines including pain relief, vitamins, plasters, make-up snacks, toiletries and baby essentials.
Paula Bobbett, director of boots.com at Boots UK, said: “It will be super handy for times when you need something urgently but can’t leave the house, like if you’re feeling unwell or are looking after your kids.
“Our online business continues to grow and this partnership offers our customers way to access our products quickly and easily.”
Boots saw a continued rise in online sales during successive lockdowns, including an 85% jump on the website between March 2020 and a year later.
Carlo Mocci, chief business officer for Deliveroo in the UK and Ireland, said: “This partnership will mean more choice and selection for our consumers, delivered in as little as 20 minutes, and will create more work for riders across the UK.”
Deliveroo has seen a huge expansion in its offerings during the pandemic, with high street stores keen to continue offering customers its products.
Several supermarkets are now on the platform and more high street names are signing up, although some in the industry have questioned the ability for brands to make a profit from the platform due to the high fees charged on each sale.
Deliveroo has plans to dominate the fast-growing rapid home delivery market as rivals such as Getir, Gorillas and Zapp fight for market share.
The 14 Boots stores offering services on Deliveroo are: Birmingham (High Street), Brighton (North Street), Cambridge (Petty Curry), Edinburgh (Princes Street), Leeds (Trinity), Liverpool (Clayton Square), London (Brent Cross, Croydon Whitgift Centre, Liverpool Street Station and Piccadilly Circus), Milton Keynes (Crown Walk), Newcastle (Eldon Square), Nottingham (Victoria Centre) and Southampton (Above Bar Street).