Brands Reimagined: Unveiling the 2024 REBRAND 100® Global Awards Winners
PROVIDENCE, R.I., February 28, 2024--(BUSINESS WIRE)--REBRAND™ reveals the 2024 REBRAND 100® Global Awards winners. This year's selection celebrates innovative companies and brands across the globe, illustrating the impactful journey of brand transformation. The list includes:
Auren: Energizes Brazil with a transparent, renewable future
Cadence Bank: Bridges legacy and innovation for growth
Cărturești: Transforms tradition and builds digital appeal
Deutsche Bahn: Harmonizes travel with human-centric sound
Hamilton Airport: Unites past and future in the cultural gateway
Island of Hvar: Showcases Croatia’s sunniest destination heritage
Majesco: Recasts insurance software, enriching customer trust
Sanofi: Leads innovation with unified mission for global health
Suchard: Redefines chocolate indulgence with a colorful twist
Team D: Conveys German Olympic spirit with dynamic motion
Team Global Express: Sets new sustainability standards in logistics
TRUEDAN: Elevates bubble tea from Taiwan to global expansion
Yanlord CANGJIE: Ignites Suzhou's landmark of cultural commerce
Zohoor: Crafts the future of fragrance with elegance and innovation
Eligibility for this year’s awards was for projects launched between January 2021 and October 2023, allowing for a comprehensive evaluation of their outcomes and the impact of the transformations beyond their initial launch.
A panel of 10 prominent, global jurors, featuring experts like Sven Theobald, Vice President and Global Head, Corporate Brand Management at Bayer AG, and Elaine Fok, Creative Director APAC, Associate Partner at Prophet Hong Kong, meticulously selected the winners. Their insights reflect a commitment to recognizing strategic depth and creative innovation in branding.
Sven Theobald commented, "Leveraging the power of brand as catalyst, this year's REBRAND 100 winners inspire us to put brand change at the heart of value-driven business transformation."
Elaine Fok added, "I'm heartened by this year's winners showcasing boundless creativity and diverse strengths, unleashing limitless innovation in our industry."
Anaezi Modu, REBRAND CEO, encapsulates the essence of the awards: "These winners exemplify the transformative power of strategic branding to propel businesses into new realms of success and recognition."
About REBRAND™ and the REBRAND 100® Global Awards:
Celebrating 20 years, REBRAND™ remains the premier platform for brand transformation insights, with the REBRAND 100® Global Awards highlighting the world’s most effective rebrands. This anniversary also introduces an AI-driven knowledge base, further enriching the domain of brand transformation. Explore the full spectrum of award-winning brands at REBRAND.com.
View source version on businesswire.com: https://www.businesswire.com/news/home/20240227494947/en/
Contacts
Andrea Walker
awards@rebrand.com
1.401.785.1412