Britain’s Cheapest Supermarket Has Been Named And We Were Hoping For This Result
If you’re anything like us, you’ll be constantly trying to figure out what the cheapest supermarket is. Times are tight, are they not?!
Well, search no more, friend, because Britain’s cheapest supermarket has been named.
Which? has done a load of research and has figured out that Lidl is in fact the cheapest supermarket to do your food shopping (and Hortus gin shopping…).
Lovely Lidl received this amazing accolade following a comparison of 45 popular branded and own-label products across eight major supermarkets for at least 100 days between January and December last year.
The results showed that on average, Lidl customers paid just £42.67 for a trolley full of shopping, which included items such as Hovis bread, Knorr stock cubes and free-range eggs. No word if Lidl’s mad middle aisle items were included…
Ryan McDonnell, Chief Commercial Officer at Lidl GB, said, “We always strive to ensure our shoppers can enjoy the highest quality produce for the best value, so we’re delighted Which? have named us the Cheapest Supermarket 2020.
“Our customers have consistently enjoyed unbeatable prices for more than 25 years, making significant savings on their shopping, each and every time they come to one of our stores. As we expand further into to the future, we will continue to work hard to bring our high quality, affordable products to even more customers across the country.”
Congratulations Lidl!
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