Yahoo Finance Britain's cheapest supermarket named
The results are in and it's official - Lidl has been named the cheapest supermarket in the UK, beating the likes of Aldi, Asda and Tesco, according to Which? research.
The low-cost retailer received the golden accolade following a comparison of 45 popular branded and own-label products across eight major supermarkets for at least 100 days between January and December last year.
The results showed that on average, Lidl customers paid just £42.67 for their trolley which included items such as Hovis bread, Knorr stock cubes and free-range eggs.
Ryan McDonnell, Chief Commercial Officer at Lidl GB, said, “We always strive to ensure our shoppers can enjoy the highest quality produce for the best value, so we’re delighted Which? have named us the Cheapest Supermarket 2020.
“Our customers have consistently enjoyed unbeatable prices for more than 25 years, making significant savings on their shopping, each and every time they come to one of our stores. As we expand further into to the future, we will continue to work hard to bring our high quality, affordable products to even more customers across the country.”
With affordable school uniforms, eco-friendly cleaning products and a range of delicious new gin there's never been a better time to pop in and restock - without hurting your bank balance.
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