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BUZZ-Betting companies: World Cup a potential boost - Berenberg

Reuters - UK Focus

** Berenberg calls FIFA World Cup a sizeable event for bookmakers

** With (Other OTC: WWTH - news) the tournament usually having higher betting margins than other international football events due to the high number of games, the impact on revenues for the companies involved has been significantly higher than – in some cases more than double – on staked amounts - Berenberg

** As an example, for William Hill (Frankfurt: 633847 - news) the World Cup 2014 contributed c4.2% of digital sportsbetting turnover but an impressive 9.8% of net revenues - Berenberg

** Broker says World Cup will probably boost quarterly numbers for GVC, William Hill, Paddy Power Betfair (Other OTC: PDYPF - news) and, to a lesser extent, for Betsson (LSE: 0RGV.L - news) and Kindred (due to the lower exposure to sports of the two Nordic players compared to the UK-centric ones); adds long-term benefits more difficult to assess