BUZZ-Debenhams: Down after UBS rating cut

** Department store chain's shares down 5 pct to 77.50 pence after UBS (NYSEArca: FBGX - news) cuts rating to sell, citing survey findings that suggest customer intent to purchase from co's stores lowest among peers

** "Shopping intentions for Debenhams (Other OTC: DBHSF - news) are at the low end of both clothing and homewares retail and the company scores below the sector average for retailers with regard to low prices and good value," UBS analysts said in a note

** Brokerage also cut price target on stock to 70p

** Stock at bottom of FTSE 250 midcap index and poised to post worst single-day loss since Jan 13

** 12 analysts recommending holding the stock, 5 rate it a buy or higher and 4 say sell (abhiram.nandakumar.thomsonreuters.com@reuters.net)