BUZZ-European media cos: slip on read-across from sector tumble in U.S.
** Shares (Berlin: DI6.BE - news) in European media cos down sharply in strong volumes on rising concerns over viewers "cord cutting" and switching away from cable following Walt Disney's results on Thursday
** Options on shares of Viacom Inc (NasdaqGS: VIAB - news) , Time Warner Inc (Xetra: AOL1.DE - news) , CBS Corp, Cablevision Systems Corp Inc. , Comcast Corp reflect weakness night before
** ITV (LSE: ITV.L - news) biggest loser on E300 Media set & and FTSE-100 after falling c.5.4 pct, on track for largest on-day drop in nearly 15 months
** ITV stock smashed harder as Liberty says just days earlier it does not intend to make offer for ITV despite raising stake in co to 9.9 pct
** Prosiebensat 1 Media 2nd largest loser among European media stocks & down 4.5 pct, Numericable SFR 3rd top & down c.2 pct
** Nearly half of daily volumes traded through on ITV and Prosiebensat (RM (LSE: RM.L - news) : esha.vaish.thomsonreuters.com@reuters.net; RM: alasdair.pal.thomsonreuters.com@reuters.net)