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BUZZ-ITV: expects June advertising boost from FIFA World Cup

Reuters - UK Focus

** ITV (Frankfurt: A0BLQP - news) up 4.1 pct; among top gainers on FTSE 100 index

** Co expects net advertising revenue to jump ~15 pct in June as viewers tune in for soccer World Cup

** Co says net advertising revenue down 15 pct in April and seen flat in May

** Co says online advertising growing strongly, amid uncertain economic environment

** Morgan Stanley (Xetra: 885836 - news) says strong audience numbers suggest current levels of investment in the ITV schedule are more than adequate and should bode well for ITV advertising in 2018

** For FY, co says it is on track to deliver double-digit growth in online revenue and good organic revenue growth in ITV Studios

** Liberum says co should benefit from video on demand in Q2 from the World Cup