SAN FRANCISCO, CA--(Marketwired - Feb 3, 2015) - Cloudwords, the leader in cloud-based translation management and automation, announced a new native integration capability built for WordPress, the world's most popular content management system (CMS) used by nearly a quarter of all websites on the Internet, including Fortune 500 and enterprise organizations worldwide. Cloudwords for WordPress accelerates and simplifies the process of translating WordPress websites and digital content for global markets, making it easier for companies to engage international customers in their native language.
Research by Common Sense Advisory reveals that 55 percent of global consumers prefer to only make purchases from websites in their native language; further, 75 percent of consumers would choose a product with information in their own language over one that's not translated.1 To engage multilingual audiences, increase brand exposure and identify new revenue opportunities in new markets, companies must localize their websites into their target audiences' languages. Through Cloudwords' latest integration, organizations can connect their WordPress sites in minutes to Cloudwords' platform for easy creation of a more globally complete digital presence.
"Just as WordPress made website creation and site management more accessible to more companies, allowing them to keep up with the demand for ever-increasing amounts of content, Cloudwords makes it easier to get all that content translated into all the languages target audiences speak. Now, as more companies recognize the value of localized sites to reach global audiences and drive new growth for their company, they realize that reducing the time and effort it takes to get sites and web content translated is critical. Without a time-saving, fully automated localization process, you risk lagging behind the competition," said Scott Yancey, CEO and co-founder of Cloudwords. "As a leading content management system, WordPress is used by organizations around the world. By introducing Cloudwords for WordPress, we're enabling companies to easily create and deliver world-ready sites without sacrificing time-to-market."
Similar to Cloudwords' integrations with other web content management systems, including Sitecore, Drupal and Adobe Experience Manager, customers use Cloudwords' cloud-based, end-to-end platform to manage the entire localization process of their digital content by simply selecting the sites and pages in WordPress they want translated. Cloudwords sends the content to their preferred translation providers for localization, and once finalized, Cloudwords returns the translated pages back to the correct WordPress templates.
In addition, Cloudwords for WordPress customers benefit from Cloudwords' workflow automation capabilities, including automatic change detection that keeps all language sites up to date, enhanced visibility into project status, and improved collaboration across departments, teams and vendors to enable project completion more efficiently and in less time. Further, Cloudwords offers complete multilingual asset management, including OneTM translation memory, multilingual glossaries and style guides, easy-to-use OneReview translation review capability, and reporting and analytics to monitor translation spend and usage.
To learn more about the benefits and efficiency-creating advantages of Cloudwords' integration with WordPress, visit http://www.cloudwords.com/how-it-works/cloudwords-for-wordpress. Download the eBook, "New Imperatives for Multilingual Websites," to learn tips and techniques for managing multilingual websites with Cloudwords.
1 "Can't Read, Won't Buy," Common Sense Advisory, Inc., February 2014
Cloudwords accelerates content globalization at scale, dramatically reducing the cost, complexity and turnaround time required for the localization of all marketing content. Cloudwords' enterprise-ready cloud-based software enables organizations to go global faster, engage multilingual audiences more efficiently, and generate increased demand and revenue in less time. Delivering strategic integration capabilities for all leading marketing automation and content management systems, Cloudwords is an integral partner in the localization process for Fortune 500 and Global 2000 companies worldwide, including Honeywell, Marketo, McDonald's, and Verisign. Headquartered in San Francisco, Cloudwords is backed by Storm Ventures and Cloud computing visionaries such as Marc Benioff, founder of salesforce.com. Visit www.cloudwords.com for more information and join the global conversation on Twitter @CloudwordsInc.