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Does Craneware (LON:CRW) have an economic moat?

Michael Green
·3-min read

Given widespread disruption and uncertainty in the stock market, it is more important than ever to identify high quality stocks for your portfolio. This means safe, profitable companies with strong balance sheets.

In these times, I'm convinced it pays to buy and hold the best quality companies possible. I'm talking about some of the market's most respected names... but also quite a few that you might not have heard of.

What makes these elite stocks so appealing is their ability to resist competitive threats and generate breathtaking profits. They compound investment returns at consistently above-average rates over the long term.

These stocks are different because they've got what billionaire investor Warren Buffett, calls economic moats. Like medieval castles, their profits are fortified by impregnable business models.

In this article, I'm going to tell you what makes these stocks so special - and I'm going to use Craneware (LON:CRW) as an example. Craneware is a mid cap in the Software industry.

GET MORE DATA-DRIVEN INSIGHTS INTO LON:CRW »

How can you tell whether a company has a moat?

Moats are desirable because they often guarantee a sustainable competitive advantage. But there are several ways that companies can get them. For example, they might have:

  • Intangible Assets - Such as brands that customers love, valuable patents or regulatory approvals

  • Switching Costs - It might be too costly, complicated or unnecessary for customers to look elsewhere

  • Network Effects - When customers become part of a product it creates tremendously powerful businesses

  • Cost Advantages - Superior processes and unique locations and assets make it hard for others to compete

  • Great Scale - Large infrastructure and distribution networks are powerful barriers to entry in many industries

Has Craneware (LON:CRW) got a moat?

When it comes to searching for companies with moats, some of the biggest clues actually lie in their financial statements. By looking at a small number of important ratios you can get an idea about the competitive strength and profit power in a business.

Here's what they are and why they are important - and how Craneware stacks up against them:

  1. High rates of Free Cash Flow - the measure of a thriving company.
    - A high ratio of free cash flow to sales can be a very positive sign. For Craneware, the figure is an impressive 20.9%.

  2. High Return on Capital Employed - the measure of a company growing efficiently and profitably.
    - A 5-year average ROCE of more than 12 percent is a pointer to strong efficiency. For Craneware, the figure is an eye-catching 29.2%.

  3. High Return on Equity (compared to peers) - the measure of a company making good profits from its assets.
    - Craneware has a 5-year average ROE of 24.3%.

  4. High Operating Margins (compared to peers) - the measure of a company with pricing power
    - Craneware has a 5-year average operating margin of 27.5%.

Next steps

Some of the best quality stocks in the market have defensible models that can deliver high levels of shareholder returns over the long term. By analysing some key medium-term profitability and efficiency metrics, it's possible to start tracking them down. On this basis, it certainly appears that Craneware has some of the financial traits of an economic moat.

To find out more you might want to take a look at the LON:CRW StockReport from the award-winning research platform, Stockopedia. StockReports contain a goldmine of information in a single page and can help to inform your investment decisions.

To find more stocks like Craneware, you'll need to equip yourself with professional-grade data and screening tools. This kind of information has traditionally been closely guarded by professional fund managers. But our team of financial analysts have carefully constructed this screen - Stockopedia’s Moats of the FTSE 350 - which gives you everything you need. So why not come and take a look?