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The Ever-Growing Global Phenomenon of Vaping Reaches New Cultural Heights as Oxford Names 'Vape' as 2014's 'Word of the Year'

LOS ANGELES, CA--(Marketwired - Dec 29, 2014) - The use of the word "Vape" to describe your enjoyment of e-cigs is no longer just a cool colloquialism!

In an announcement reflecting the increasing power and popularity of the ever-expanding global phenomenon of vaping, The Oxford Dictionaries named "Vape" 2014's Word of the Year.

Oxford defines the verb "to inhale and exhale the vapour produced by an electronic cigarette or similar device." It was added to the dictionary in August. "Vape" can also be used as a noun meaning the actual device used for vaping, also known as an e-cigarette.

According to research conducted by Oxford Dictionaries editors, the use of the term more than doubled in 2014 over the previous year. "You are thirty times more likely to come across the word 'vape' than you were two years ago," Oxford explained on the OxfordWords blog announcing the decision. In a news release, Oxford added, "A gap emerged in the lexicon, as a word was needed to describe the activity, and distinguish it from 'smoking.' The word 'vape' arose to fill this gap and it has proliferated along with the habit."

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Charn Premyodhin, CEO of industry leader VapeRev (www.vaperev.com), who launched the Cerritos, CA based vape shop and distribution company with his wife, Chief Communications Officer Amber Lee, in 2012, have been using this term since 2011 when they first introduced e-cigs to their local community.

Premyodhin says, "I'm glad that Oxford has recognized it as an official word because it's validation that vaping has entered the mainstream culture in an influential way." Lee adds, "It's about time the word vape can finally stand on its own. I'm confident as time moves on, there will be more and more acknowledgement of the difference between smoking and vaping."

Over the past few years, VapeRev has helped thousands of people worldwide make the switch from traditional cigarettes with their extensive and ever-growing selection of mods and e-juices from companies all across the globe.