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Financial services companies are registering more new products

Michael Bird

FINANCIAL firms are launching twice as many new products as they did during the depths of the debt crisis, with the number of freshly trademarked products heading back towards record levels.

According to data from City law firm RPC, there were 3,396 financial services trademarks registered during 2013, exactly double the 1,698 that were announced in 2009.

The number of new trademarks plummeted by more than half during the crash, but is now climbing back towards its previous peak, just shy of 4,000.

The law firm says that the significant increase from previous lows is a sign of rebounding innovation for the sector.

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