This report focuses on aspects of Analysys Mason’s annual consumer survey that relate to the behaviour, preferences and plans of consumers worldwide. In particular, it focuses on the penetration of fixed–mobile convergence (FMC), the characteristics of consumers that take FMC plans and how the adoption of FMC plans correlates with intention to churn and customer satisfaction.
New York, Jan. 20, 2023 (GLOBE NEWSWIRE) -- Reportlinker.com announces the release of the report "Fixed–mobile convergence: consumer survey" - https://www.reportlinker.com/p06190238/?utm_source=GNW
FMC penetration at an operator and country level, and the potential addressable market for operators
Composition of FMC packages and the FMC customer base, including demographic and spend analysis
Value-added services that FMC customers bundle with their fixed broadband
Customer service channels used by FMC customers
Intention to churn and Net Promoter Score (NPS) for several large operators
Survey data coverage
The survey was conducted in association with Dynata between July and August 2022. The survey groups were chosen to be representative of the internet-using population in selected countries around the world. We set quotas on age, gender and income. There were at least 1000 respondents per country.
Western Europe (WE): France, Germany, Ireland, Italy, Norway, Spain, Sweden and the UK
Central and Eastern Europe (CEE): Poland and Turkey
North America (NA): Canada and the USA
Developed Asia–Pacific (DVAP): Australia and New Zealand
Emerging Asia–Pacific (EMAP): Malaysia and the Philippines
Africa: South Africa
Read the full report: https://www.reportlinker.com/p06190238/?utm_source=GNW
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