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Germany Eyewear Market Report 2021: The Big Picture, Key Trends, Competitive Landscape, Retailing Developments, Whats Next for Eyewear - Forecast to 2025
Dublin, Dec. 03, 2021 (GLOBE NEWSWIRE) -- The "Eyewear in Germany" report has been added to ResearchAndMarkets.com's offering.
Following significant decline in 2020 due to COVID-19, eyewear in Germany is expected to experience a rebound to growth in 2021, with current value and volume growth expected across categories as consumers have started to adapt to the "new normal" and vaccination rates have shown promising progress.
The publisher's Eyewear in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2016-2020), allowing you to identify the sectors driving growth.
It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2025 illustrate how the market is set to change.
Product coverage:
Contact Lenses and Solutions, Spectacles, Sunglasses.
Data coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Eyewear market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market's major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
Key Topics Covered:
EXECUTIVE SUMMARY
Eyewear in 2021: The big picture
Key trends in 2021
Competitive landscape
Retailing developments
What next for eyewear?
MARKET DATA
DISCLAIMER
SOURCES
CONTACT LENSES AND SOLUTIONS IN GERMANY
KEY DATA FINDINGS
2021 DEVELOPMENTS
Virtual meetings combined with the easing of movement restrictions helps 2021 sales
Trading down puts pressure on value sales
Alcon Pharma leads the consolidated landscape in 2020
PROSPECTS AND OPPORTUNITIES
Challenging road to recovery expected despite potential for daily disposable lenses
Demographic factors are a potential boost, but innovation will be essential
Beyond e-commerce: multichannel is the future, due to the need for service
CATEGORY DATA
SPECTACLES IN GERMANY
KEY DATA FINDINGS
2021 DEVELOPMENTS
Recovery thanks to rising myopia rates and realisation of 2020 postponed purchases
Uptake in spectacle frames as consumers finally go for replacement purchases
Spectacle lenses and readymade reading glasses return to growth
PROSPECTS AND OPPORTUNITIES
Relatively positive outlook for the coming years
Rise in e-commerce to be steered towards multi-channel future
Multifunctionality will become even more crucial
CATEGORY DATA
SUNGLASSES IN GERMANY
KEY DATA FINDINGS
2021 DEVELOPMENTS
Return of holidays helps sunglasses to rebound in 2021
More time spent outdoors as a whole provides a further boost to sales
Luxottica Germany continues to lead, thanks to flagship brand Ray-Ban, amongst others
PROSPECTS AND OPPORTUNITIES
Outbound trips vital for sales recovery
Fashion aspect to remain indispensable
Digitalisation is the way forward for the sunglasses retail landscape
CATEGORY DATA
For more information about this report visit https://www.researchandmarkets.com/r/2ydk3g
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