Global OTT Devices and Services Market to Reach $217.5 Billion by the Year 2026

Abstract: Global OTT Devices and Services Market to Reach $217. 5 Billion by the Year 2026 . The term "OTT" refers to a media service that allows audio, video, and digital media content to be delivered via the internet.

New York, Nov. 10, 2021 (GLOBE NEWSWIRE) -- Reportlinker.com announces the release of the report "Global OTT Devices and Services Industry" - https://www.reportlinker.com/p05900005/?utm_source=GNW
This information is distributed across a variety of electronic devices, including smartphones, smart televisions, and other linked devices, without the use of a multi-system operator. One of the important drivers driving the market`s growth is the developing media & entertainment industry, as well as the increasing usage of smart computing devices around the world. Growing consumer inclination towards online streaming is driving product demand significantly, in turn accelerating the OTT market growth. Moreover, rapidly increasing online communication platforms with advanced technologies that provide customized and personalized consumer involvement is driving the demand for OTT services. The significant growth of the global OTT market during the pandemic times is expected to continue post COVID-19 as well. This trend would be supported by increasing implementation of virtual reality (VR) and augmented reality (AR) for gaming applications on smart devices, in order to provide players with real time experience while playing games. In addition, rapid growth of the next generation 5G cellular network service is expected to drive increased adoption of OTT services for consumer entertainment over the next few years. These advanced network services would deliver much faster and more reliable cellular data speed and enable better 4K video streaming with improved video quality.

Amid the COVID-19 crisis, the global market for OTT Devices and Services estimated at US$77.1 Billion in the year 2020, is projected to reach a revised size of US$217.5 Billion by 2026, growing at a CAGR of 18.3% over the analysis period. Video, one of the segments analyzed in the report, is projected to grow at a 18.7% CAGR to reach US$133.7 Billion by the end of the analysis period. After a thorough analysis of the business implications of the pandemic and its induced economic crisis, growth in the Text & Images segment is readjusted to a revised 16.8% CAGR for the next 7-year period. This segment currently accounts for a 31.1% share of the global OTT Devices and Services market. Consumption of online video grew dramatically over the past few years due to availability of quality and engaging video content on highly successful video sites such as YouTube, Hulu, Vimeo and Netflix among others. Currently, a significant portion of video consumption is emanating from smartphones and tablet PCs, which offer on-to-the-go video viewing at the convenience of the user.

The U.S. Market is Estimated at $31.1 Billion in 2021, While China is Forecast to Reach $27.9 Billion by 2026

The OTT Devices and Services market in the U.S. is estimated at US$31.1 Billion in the year 2021. The country currently accounts for a 33.4% share in the global market. China, the world`s second largest economy, is forecast to reach an estimated market size of US$27.9 Billion in the year 2026 trailing a CAGR of 22.2% through the analysis. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 15.8% and 16.5% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 16.5% CAGR while Rest of European market (as defined in the study) will reach US$33 Billion by the year 2027. The ever-increasing penetration of high-speed Internet connectivity, unlimited wireless data plans, and the widespread availability of public Wi-Fi have proven to be the driving force behind the rise in OTT demand in developing countries. Developing countries, which previously lagged in the earlier network deployments in the past, are also making development of 5G network infrastructure a national priority now, despite their difficulties in terms of affordability over the near-term. These initiatives play a vital role in the success of the OTT video market.

VoIP Segment to Reach $39 Billion by 2026

VoIP services are delivered over an Internet connection such as 4G or Wi-Fi. In the global VoIP segment, USA, Canada, Japan, China and Europe will drive the 19.3% CAGR estimated for this segment. These regional markets accounting for a combined market size of US$10.6 Billion in the year 2020 will reach a projected size of US$36.4 Billion by the close of the analysis period. China will remain among the fastest growing in this cluster of regional markets. Led by countries such as Australia, India, and South Korea, the market in Asia-Pacific is forecast to reach US$3.2 Billion by the year 2026.
Select Competitors (Total 95 Featured)

• Akamai Technologies, Inc.

• Amazon.com, Inc.

• Apple, Inc.

• Brightcove, Inc.

• Google, Inc.

• Hulu LLC

• Limelight Networks, Inc.

• Microsoft Corporation

• Netflix, Inc.

• Roku, Inc.

• Tencent Holdings Ltd.

Read the full report: https://www.reportlinker.com/p05900005/?utm_source=GNW

I. METHODOLOGY

II. EXECUTIVE SUMMARY

1. MARKET OVERVIEW
Impact of COVID-19 Pandemic and Looming Global Recession
2020 Marked as a Year of Disruption & Transformation
Pandemic Brings Significant Changes for the OTT and Streaming
Media Industry
Amidst Pandemic, OTT Players to Expand Content Libraries
OTT Subscriptions in India Benefit from the COVID-19 Outbreak
An Introduction to OTT Devices and Services
Types of OTT Content
Types of OTT Content Viewers/Users
Advantages of OTT Services
Global Market Prospects & Outlook
Competition
EXHIBIT 1: Leading Streaming Services by Subscriber Base
(in Million)
EXHIBIT 2: Global SVOD Services Market Breakdown of Subscriber
Base (in %) by Service Provider: 2020E
EXHIBIT 3: Streaming Media Market: Breakdown of Leading Brands
by Installed Base among US Broadband Households for 2020
Competition Gets Tough in OTT Hosting Market Amidst Pandemic
World Brands
Recent Market Activity

2. FOCUS ON SELECT PLAYERS

3. MARKET TRENDS & DRIVERS
Rapid Growth of Media & Entertainment Industry & Rise in Demand
for High-Quality Streaming Content to Drive Market Gains
EXHIBIT 4: Global Number of OTT Video Users (In Million) for
the Years 2019, 2021, 2023 & 2025
OTT Platforms Disrupt the Entertainment Industry
Sustained Increase in Internet Video Consumption Spurs Growth
in OTT Video Market
EXHIBIT 5: Average Time Spent Per Day (in Minutes) on Digital
Video in the US for 2018-2021
COVID-19 Pandemic Fuels Growth in OTT Video Business
Notable Trends in Over-The-Top Streaming
Use of Advanced technologies by Service Providers to Propel
Market Growth
Artificial Intelligence (AI) Emerges as a Key Technology to
Induce Market Growth
Conventional Media Houses Look to OTT Distribution to Enhance
Revenue Generation Potential
Growing Sales of Connected & Internet-Enabled Devices in Rise
in Multiscreen Viewing Expand Market Potential
Smartphones & Tablets Emerge as a High Growth Devices to Access
OTT Services
EXHIBIT 6: Smartphone Penetration Rate as Share of Total
Population: 2016-2021
EXHIBIT 7: Global Market for Smartphones (in Billion) for 2016-
2021
EXHIBIT 8: Global Mobile Internet Market: Percentage Breakdown
of Revenues by Mobile Internet Category (in %) for 2020
Market Benefits from the Rising Sales of Smart TVs
EXHIBIT 9: Household Penetration (in %) of Smart TVs by Region
for 2020 and 2026
OTT Video Services Expand to Smart Displays
Rise in Internet Penetration and Availability of High-Speed
Broadband Networks to Spur Opportunities
EXHIBIT 10: World Internet Penetration Rate (in %) by
Geographic Region: February 2021
EXHIBIT 11: Internet Penetration Rate (%) in Select Countries
for 2020
EXHIBIT 12: Global Consumer IP Traffic Volume (in Exabytes) for
the Years 2017 and 2020
EXHIBIT 13: Global Mobile Data Traffic in EB/Month for the Year
2015, 2017, 2019, 2021, 2023 and 2025
Rise in High-Speed 5G Network Technology to Transform OTT
Devices & Services Market
EXHIBIT 14: 5G Smartphone Sales in Million Units: 2019-2022
EXHIBIT 15: Global Smartphone Subscription Breakdown by
Technology for 2019 and 2025
Ad-Supported VOD Platforms Gain Prominence During COVID-19
Pandemic
EXHIBIT 16: Popular AVOD Services in North America: % of
Viewers Choosing a Service for 2020
SVOD Market Poised for High Gains in the Future
Customized Content Provision: A Lucrative Revenue Generation
Opportunity
Consumer Preference for Premium Content Augurs Well for OTT
Services and Devices Market
OTT Streaming Devices Benefits Market Growth
Growing Importance of Content Delivery Networks for OTT Players
Content Discovery & Recommendation Tools Come to the Aid of OTT
Players
Big Data Plays a Part in Strengthening Accuracy of Content
Recommendations
OTT and VOD Services Emerge to Fight Against Media Piracy
Advanced Features of Modern Connected Devices Enhance Appeal &
Image of OTT Services
Cloud Streaming Gathers Pace in OTT Market
Opportunities for VOD Services in Non-Entertainment Sectors to
Fuel Future Growth
Challenges Confronting OTT Devices & Services Market

4. GLOBAL MARKET PERSPECTIVE
Table 1: World Current & Future Analysis for OTT Devices and
Services by Geographic Region - USA, Canada, Japan, China,
Europe, Asia-Pacific and Rest of World Markets - Independent
Analysis of Annual Revenues in US$ Million for Years 2020
through 2027 and % CAGR

Table 2: World Historic Review for OTT Devices and Services by
Geographic Region - USA, Canada, Japan, China, Europe,
Asia-Pacific and Rest of World Markets - Independent Analysis
of Annual Revenues in US$ Million for Years 2017 through 2019
and % CAGR

Table 3: World 10-Year Perspective for OTT Devices and Services
by Geographic Region - Percentage Breakdown of Value Revenues
for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of
World Markets for Years 2017, 2021 & 2027

Table 4: World Current & Future Analysis for Video by
Geographic Region - USA, Canada, Japan, China, Europe,
Asia-Pacific and Rest of World Markets - Independent Analysis
of Annual Revenues in US$ Million for Years 2020 through 2027
and % CAGR

Table 5: World Historic Review for Video by Geographic Region -
USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of
World Markets - Independent Analysis of Annual Revenues in US$
Million for Years 2017 through 2019 and % CAGR

Table 6: World 10-Year Perspective for Video by Geographic
Region - Percentage Breakdown of Value Revenues for USA,
Canada, Japan, China, Europe, Asia-Pacific and Rest of World
for Years 2017, 2021 & 2027

Table 7: World Current & Future Analysis for Text & Images by
Geographic Region - USA, Canada, Japan, China, Europe,
Asia-Pacific and Rest of World Markets - Independent Analysis
of Annual Revenues in US$ Million for Years 2020 through 2027
and % CAGR

Table 8: World Historic Review for Text & Images by Geographic
Region - USA, Canada, Japan, China, Europe, Asia-Pacific and
Rest of World Markets - Independent Analysis of Annual Revenues
in US$ Million for Years 2017 through 2019 and % CAGR

Table 9: World 10-Year Perspective for Text & Images by
Geographic Region - Percentage Breakdown of Value Revenues for
USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of
World for Years 2017, 2021 & 2027

Table 10: World Current & Future Analysis for VoIP by
Geographic Region - USA, Canada, Japan, China, Europe,
Asia-Pacific and Rest of World Markets - Independent Analysis
of Annual Revenues in US$ Million for Years 2020 through 2027
and % CAGR

Table 11: World Historic Review for VoIP by Geographic Region -
USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of
World Markets - Independent Analysis of Annual Revenues in US$
Million for Years 2017 through 2019 and % CAGR

Table 12: World 10-Year Perspective for VoIP by Geographic
Region - Percentage Breakdown of Value Revenues for USA,
Canada, Japan, China, Europe, Asia-Pacific and Rest of World
for Years 2017, 2021 & 2027

Table 13: World Current & Future Analysis for Mobile Devices &
Computers by Geographic Region - USA, Canada, Japan, China,
Europe, Asia-Pacific and Rest of World Markets - Independent
Analysis of Annual Revenues in US$ Million for Years 2020
through 2027 and % CAGR

Table 14: World Historic Review for Mobile Devices & Computers
by Geographic Region - USA, Canada, Japan, China, Europe,
Asia-Pacific and Rest of World Markets - Independent Analysis
of Annual Revenues in US$ Million for Years 2017 through 2019
and % CAGR

Table 15: World 10-Year Perspective for Mobile Devices &
Computers by Geographic Region - Percentage Breakdown of Value
Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific
and Rest of World for Years 2017, 2021 & 2027

Table 16: World Current & Future Analysis for Smart TVs &
Set-Top Boxes by Geographic Region - USA, Canada, Japan, China,
Europe, Asia-Pacific and Rest of World Markets - Independent
Analysis of Annual Revenues in US$ Million for Years 2020
through 2027 and % CAGR

Table 17: World Historic Review for Smart TVs & Set-Top Boxes
by Geographic Region - USA, Canada, Japan, China, Europe,
Asia-Pacific and Rest of World Markets - Independent Analysis
of Annual Revenues in US$ Million for Years 2017 through 2019
and % CAGR

Table 18: World 10-Year Perspective for Smart TVs & Set-Top
Boxes by Geographic Region - Percentage Breakdown of Value
Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific
and Rest of World for Years 2017, 2021 & 2027

Table 19: World Current & Future Analysis for Gaming Consoles
by Geographic Region - USA, Canada, Japan, China, Europe,
Asia-Pacific and Rest of World Markets - Independent Analysis
of Annual Revenues in US$ Million for Years 2020 through 2027
and % CAGR

Table 20: World Historic Review for Gaming Consoles by
Geographic Region - USA, Canada, Japan, China, Europe,
Asia-Pacific and Rest of World Markets - Independent Analysis
of Annual Revenues in US$ Million for Years 2017 through 2019
and % CAGR

Table 21: World 10-Year Perspective for Gaming Consoles by
Geographic Region - Percentage Breakdown of Value Revenues for
USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of
World for Years 2017, 2021 & 2027

Table 22: World Current & Future Analysis for
Subscription-based by Geographic Region - USA, Canada, Japan,
China, Europe, Asia-Pacific and Rest of World Markets -
Independent Analysis of Annual Revenues in US$ Million for
Years 2020 through 2027 and % CAGR

Table 23: World Historic Review for Subscription-based by
Geographic Region - USA, Canada, Japan, China, Europe,
Asia-Pacific and Rest of World Markets - Independent Analysis
of Annual Revenues in US$ Million for Years 2017 through 2019
and % CAGR

Table 24: World 10-Year Perspective for Subscription-based by
Geographic Region - Percentage Breakdown of Value Revenues for
USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of
World for Years 2017, 2021 & 2027

Table 25: World Current & Future Analysis for Advertising-based
by Geographic Region - USA, Canada, Japan, China, Europe,
Asia-Pacific and Rest of World Markets - Independent Analysis
of Annual Revenues in US$ Million for Years 2020 through 2027
and % CAGR

Table 26: World Historic Review for Advertising-based by
Geographic Region - USA, Canada, Japan, China, Europe,
Asia-Pacific and Rest of World Markets - Independent Analysis
of Annual Revenues in US$ Million for Years 2017 through 2019
and % CAGR

Table 27: World 10-Year Perspective for Advertising-based by
Geographic Region - Percentage Breakdown of Value Revenues for
USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of
World for Years 2017, 2021 & 2027

Table 28: World Current & Future Analysis for Other Revenue
Models by Geographic Region - USA, Canada, Japan, China,
Europe, Asia-Pacific and Rest of World Markets - Independent
Analysis of Annual Revenues in US$ Million for Years 2020
through 2027 and % CAGR

Table 29: World Historic Review for Other Revenue Models by
Geographic Region - USA, Canada, Japan, China, Europe,
Asia-Pacific and Rest of World Markets - Independent Analysis
of Annual Revenues in US$ Million for Years 2017 through 2019
and % CAGR

Table 30: World 10-Year Perspective for Other Revenue Models by
Geographic Region - Percentage Breakdown of Value Revenues for
USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of
World for Years 2017, 2021 & 2027

III. MARKET ANALYSIS

UNITED STATES
Market Overview
Rising Penetration of Smart Devices to Boost Market Prospects
Market to Benefit from Smart TV Penetration & Presence of
Leading OTT Providers
SVOD Segment to Garner a Lion?s Share of the Market
Competition
EXHIBIT 17: OTT Services Market in the US: Breakdown of
Revenues (in %) by Service Provider for 2020
EXHIBIT 18: Leading OTT TV Devices in North America: Market
Share Breakdown of TV Viewing Time (in %) as of Q1 2021
Market Analytics
Table 31: USA Current & Future Analysis for OTT Devices and
Services by Content - Video, Text & Images and VoIP -
Independent Analysis of Annual Revenues in US$ Million for the
Years 2020 through 2027 and % CAGR

Table 32: USA Historic Review for OTT Devices and Services by
Content - Video, Text & Images and VoIP Markets - Independent
Analysis of Annual Revenues in US$ Million for Years 2017
through 2019 and % CAGR

Table 33: USA 10-Year Perspective for OTT Devices and Services
by Content - Percentage Breakdown of Value Revenues for Video,
Text & Images and VoIP for the Years 2017, 2021 & 2027

Table 34: USA Current & Future Analysis for OTT Devices and
Services by Platform - Mobile Devices & Computers, Smart TVs &
Set-Top Boxes and Gaming Consoles - Independent Analysis of
Annual Revenues in US$ Million for the Years 2020 through 2027
and % CAGR

Table 35: USA Historic Review for OTT Devices and Services by
Platform - Mobile Devices & Computers, Smart TVs & Set-Top
Boxes and Gaming Consoles Markets - Independent Analysis of
Annual Revenues in US$ Million for Years 2017 through 2019 and
% CAGR

Table 36: USA 10-Year Perspective for OTT Devices and Services
by Platform - Percentage Breakdown of Value Revenues for Mobile
Devices & Computers, Smart TVs & Set-Top Boxes and Gaming
Consoles for the Years 2017, 2021 & 2027

Table 37: USA Current & Future Analysis for OTT Devices and
Services by Revenue Model - Subscription-based,
Advertising-based and Other Revenue Models - Independent
Analysis of Annual Revenues in US$ Million for the Years 2020
through 2027 and % CAGR

Table 38: USA Historic Review for OTT Devices and Services by
Revenue Model - Subscription-based, Advertising-based and Other
Revenue Models Markets - Independent Analysis of Annual
Revenues in US$ Million for Years 2017 through 2019 and % CAGR

Table 39: USA 10-Year Perspective for OTT Devices and Services
by Revenue Model - Percentage Breakdown of Value Revenues for
Subscription-based, Advertising-based and Other Revenue Models
for the Years 2017, 2021 & 2027

CANADA
Table 40: Canada Current & Future Analysis for OTT Devices and
Services by Content - Video, Text & Images and VoIP -
Independent Analysis of Annual Revenues in US$ Million for the
Years 2020 through 2027 and % CAGR

Table 41: Canada Historic Review for OTT Devices and Services
by Content - Video, Text & Images and VoIP Markets -
Independent Analysis of Annual Revenues in US$ Million for
Years 2017 through 2019 and % CAGR

Table 42: Canada 10-Year Perspective for OTT Devices and
Services by Content - Percentage Breakdown of Value Revenues
for Video, Text & Images and VoIP for the Years 2017, 2021 &
2027

Table 43: Canada Current & Future Analysis for OTT Devices and
Services by Platform - Mobile Devices & Computers, Smart TVs &
Set-Top Boxes and Gaming Consoles - Independent Analysis of
Annual Revenues in US$ Million for the Years 2020 through 2027
and % CAGR

Table 44: Canada Historic Review for OTT Devices and Services
by Platform - Mobile Devices & Computers, Smart TVs & Set-Top
Boxes and Gaming Consoles Markets - Independent Analysis of
Annual Revenues in US$ Million for Years 2017 through 2019 and
% CAGR

Table 45: Canada 10-Year Perspective for OTT Devices and
Services by Platform - Percentage Breakdown of Value Revenues
for Mobile Devices & Computers, Smart TVs & Set-Top Boxes and
Gaming Consoles for the Years 2017, 2021 & 2027

Table 46: Canada Current & Future Analysis for OTT Devices and
Services by Revenue Model - Subscription-based,
Advertising-based and Other Revenue Models - Independent
Analysis of Annual Revenues in US$ Million for the Years 2020
through 2027 and % CAGR

Table 47: Canada Historic Review for OTT Devices and Services
by Revenue Model - Subscription-based, Advertising-based and
Other Revenue Models Markets - Independent Analysis of Annual
Revenues in US$ Million for Years 2017 through 2019 and % CAGR

Table 48: Canada 10-Year Perspective for OTT Devices and
Services by Revenue Model - Percentage Breakdown of Value
Revenues for Subscription-based, Advertising-based and Other
Revenue Models for the Years 2017, 2021 & 2027

JAPAN
Table 49: Japan Current & Future Analysis for OTT Devices and
Services by Content - Video, Text & Images and VoIP -
Independent Analysis of Annual Revenues in US$ Million for the
Years 2020 through 2027 and % CAGR

Table 50: Japan Historic Review for OTT Devices and Services by
Content - Video, Text & Images and VoIP Markets - Independent
Analysis of Annual Revenues in US$ Million for Years 2017
through 2019 and % CAGR

Table 51: Japan 10-Year Perspective for OTT Devices and
Services by Content - Percentage Breakdown of Value Revenues
for Video, Text & Images and VoIP for the Years 2017, 2021 &
2027

Table 52: Japan Current & Future Analysis for OTT Devices and
Services by Platform - Mobile Devices & Computers, Smart TVs &
Set-Top Boxes and Gaming Consoles - Independent Analysis of
Annual Revenues in US$ Million for the Years 2020 through 2027
and % CAGR

Table 53: Japan Historic Review for OTT Devices and Services by
Platform - Mobile Devices & Computers, Smart TVs & Set-Top
Boxes and Gaming Consoles Markets - Independent Analysis of
Annual Revenues in US$ Million for Years 2017 through 2019 and
% CAGR

Table 54: Japan 10-Year Perspective for OTT Devices and
Services by Platform - Percentage Breakdown of Value Revenues
for Mobile Devices & Computers, Smart TVs & Set-Top Boxes and
Gaming Consoles for the Years 2017, 2021 & 2027

Table 55: Japan Current & Future Analysis for OTT Devices and
Services by Revenue Model - Subscription-based,
Advertising-based and Other Revenue Models - Independent
Analysis of Annual Revenues in US$ Million for the Years 2020
through 2027 and % CAGR

Table 56: Japan Historic Review for OTT Devices and Services by
Revenue Model - Subscription-based, Advertising-based and Other
Revenue Models Markets - Independent Analysis of Annual
Revenues in US$ Million for Years 2017 through 2019 and % CAGR

Table 57: Japan 10-Year Perspective for OTT Devices and
Services by Revenue Model - Percentage Breakdown of Value
Revenues for Subscription-based, Advertising-based and Other
Revenue Models for the Years 2017, 2021 & 2027

CHINA
Table 58: China Current & Future Analysis for OTT Devices and
Services by Content - Video, Text & Images and VoIP -
Independent Analysis of Annual Revenues in US$ Million for the
Years 2020 through 2027 and % CAGR

Table 59: China Historic Review for OTT Devices and Services by
Content - Video, Text & Images and VoIP Markets - Independent
Analysis of Annual Revenues in US$ Million for Years 2017
through 2019 and % CAGR

Table 60: China 10-Year Perspective for OTT Devices and
Services by Content - Percentage Breakdown of Value Revenues
for Video, Text & Images and VoIP for the Years 2017, 2021 &
2027

Table 61: China Current & Future Analysis for OTT Devices and
Services by Platform - Mobile Devices & Computers, Smart TVs &
Set-Top Boxes and Gaming Consoles - Independent Analysis of
Annual Revenues in US$ Million for the Years 2020 through 2027
and % CAGR

Table 62: China Historic Review for OTT Devices and Services by
Platform - Mobile Devices & Computers, Smart TVs & Set-Top
Boxes and Gaming Consoles Markets - Independent Analysis of
Annual Revenues in US$ Million for Years 2017 through 2019 and
% CAGR

Table 63: China 10-Year Perspective for OTT Devices and
Services by Platform - Percentage Breakdown of Value Revenues
for Mobile Devices & Computers, Smart TVs & Set-Top Boxes and
Gaming Consoles for the Years 2017, 2021 & 2027

Table 64: China Current & Future Analysis for OTT Devices and
Services by Revenue Model - Subscription-based,
Advertising-based and Other Revenue Models - Independent
Analysis of Annual Revenues in US$ Million for the Years 2020
through 2027 and % CAGR

Table 65: China Historic Review for OTT Devices and Services by
Revenue Model - Subscription-based, Advertising-based and Other
Revenue Models Markets - Independent Analysis of Annual
Revenues in US$ Million for Years 2017 through 2019 and % CAGR

Table 66: China 10-Year Perspective for OTT Devices and
Services by Revenue Model - Percentage Breakdown of Value
Revenues for Subscription-based, Advertising-based and Other
Revenue Models for the Years 2017, 2021 & 2027

EUROPE
Market Overview
Increasing Availability of SVOD Content Boosts Market Prospects
EXHIBIT 19: OTT SVOD Household Penetration in Western Europe
and Eastern Europe: % of SVOD households per 100 households
for 2015, 2017 and 2019
EXHIBIT 20: SVOD Market in EU28: Percentage Breakdown of
Subscribers (in %) by Company for 2020
Market Analytics
Table 67: Europe Current & Future Analysis for OTT Devices and
Services by Geographic Region - France, Germany, Italy, UK and
Rest of Europe Markets - Independent Analysis of Annual
Revenues in US$ Million for Years 2020 through 2027 and % CAGR

Table 68: Europe Historic Review for OTT Devices and Services
by Geographic Region - France, Germany, Italy, UK and Rest of
Europe Markets - Independent Analysis of Annual Revenues in US$
Million for Years 2017 through 2019 and % CAGR

Table 69: Europe 10-Year Perspective for OTT Devices and
Services by Geographic Region - Percentage Breakdown of Value
Revenues for France, Germany, Italy, UK and Rest of Europe
Markets for Years 2017, 2021 & 2027

Table 70: Europe Current & Future Analysis for OTT Devices and
Services by Content - Video, Text & Images and VoIP -
Independent Analysis of Annual Revenues in US$ Million for the
Years 2020 through 2027 and % CAGR

Table 71: Europe Historic Review for OTT Devices and Services
by Content - Video, Text & Images and VoIP Markets -
Independent Analysis of Annual Revenues in US$ Million for
Years 2017 through 2019 and % CAGR

Table 72: Europe 10-Year Perspective for OTT Devices and
Services by Content - Percentage Breakdown of Value Revenues
for Video, Text & Images and VoIP for the Years 2017, 2021 &
2027

Table 73: Europe Current & Future Analysis for OTT Devices and
Services by Platform - Mobile Devices & Computers, Smart TVs &
Set-Top Boxes and Gaming Consoles - Independent Analysis of
Annual Revenues in US$ Million for the Years 2020 through 2027
and % CAGR

Table 74: Europe Historic Review for OTT Devices and Services
by Platform - Mobile Devices & Computers, Smart TVs & Set-Top
Boxes and Gaming Consoles Markets - Independent Analysis of
Annual Revenues in US$ Million for Years 2017 through 2019 and
% CAGR

Table 75: Europe 10-Year Perspective for OTT Devices and
Services by Platform - Percentage Breakdown of Value Revenues
for Mobile Devices & Computers, Smart TVs & Set-Top Boxes and
Gaming Consoles for the Years 2017, 2021 & 2027

Table 76: Europe Current & Future Analysis for OTT Devices and
Services by Revenue Model - Subscription-based,
Advertising-based and Other Revenue Models - Independent
Analysis of Annual Revenues in US$ Million for the Years 2020
through 2027 and % CAGR

Table 77: Europe Historic Review for OTT Devices and Services
by Revenue Model - Subscription-based, Advertising-based and
Other Revenue Models Markets - Independent Analysis of Annual
Revenues in US$ Million for Years 2017 through 2019 and % CAGR

Table 78: Europe 10-Year Perspective for OTT Devices and
Services by Revenue Model - Percentage Breakdown of Value
Revenues for Subscription-based, Advertising-based and Other
Revenue Models for the Years 2017, 2021 & 2027

FRANCE
Table 79: France Current & Future Analysis for OTT Devices and
Services by Content - Video, Text & Images and VoIP -
Independent Analysis of Annual Revenues in US$ Million for the
Years 2020 through 2027 and % CAGR

Table 80: France Historic Review for OTT Devices and Services
by Content - Video, Text & Images and VoIP Markets -
Independent Analysis of Annual Revenues in US$ Million for
Years 2017 through 2019 and % CAGR

Table 81: France 10-Year Perspective for OTT Devices and
Services by Content - Percentage Breakdown of Value Revenues
for Video, Text & Images and VoIP for the Years 2017, 2021 &
2027

Table 82: France Current & Future Analysis for OTT Devices and
Services by Platform - Mobile Devices & Computers, Smart TVs &
Set-Top Boxes and Gaming Consoles - Independent Analysis of
Annual Revenues in US$ Million for the Years 2020 through 2027
and % CAGR

Table 83: France Historic Review for OTT Devices and Services
by Platform - Mobile Devices & Computers, Smart TVs & Set-Top
Boxes and Gaming Consoles Markets - Independent Analysis of
Annual Revenues in US$ Million for Years 2017 through 2019 and
% CAGR

Table 84: France 10-Year Perspective for OTT Devices and
Services by Platform - Percentage Breakdown of Value Revenues
for Mobile Devices & Computers, Smart TVs & Set-Top Boxes and
Gaming Consoles for the Years 2017, 2021 & 2027

Table 85: France Current & Future Analysis for OTT Devices and
Services by Revenue Model - Subscription-based,
Advertising-based and Other Revenue Models - Independent
Analysis of Annual Revenues in US$ Million for the Years 2020
through 2027 and % CAGR

Table 86: France Historic Review for OTT Devices and Services
by Revenue Model - Subscription-based, Advertising-based and
Other Revenue Models Markets - Independent Analysis of Annual
Revenues in US$ Million for Years 2017 through 2019 and % CAGR

Table 87: France 10-Year Perspective for OTT Devices and
Services by Revenue Model - Percentage Breakdown of Value
Revenues for Subscription-based, Advertising-based and Other
Revenue Models for the Years 2017, 2021 & 2027

GERMANY
Table 88: Germany Current & Future Analysis for OTT Devices and
Services by Content - Video, Text & Images and VoIP -
Independent Analysis of Annual Revenues in US$ Million for the
Years 2020 through 2027 and % CAGR

Table 89: Germany Historic Review for OTT Devices and Services
by Content - Video, Text & Images and VoIP Markets -
Independent Analysis of Annual Revenues in US$ Million for
Years 2017 through 2019 and % CAGR

Table 90: Germany 10-Year Perspective for OTT Devices and
Services by Content - Percentage Breakdown of Value Revenues
for Video, Text & Images and VoIP for the Years 2017, 2021 &
2027

Table 91: Germany Current & Future Analysis for OTT Devices and
Services by Platform - Mobile Devices & Computers, Smart TVs &
Set-Top Boxes and Gaming Consoles - Independent Analysis of
Annual Revenues in US$ Million for the Years 2020 through 2027
and % CAGR

Table 92: Germany Historic Review for OTT Devices and Services
by Platform - Mobile Devices & Computers, Smart TVs & Set-Top
Boxes and Gaming Consoles Markets - Independent Analysis of
Annual Revenues in US$ Million for Years 2017 through 2019 and
% CAGR

Table 93: Germany 10-Year Perspective for OTT Devices and
Services by Platform - Percentage Breakdown of Value Revenues
for Mobile Devices & Computers, Smart TVs & Set-Top Boxes and
Gaming Consoles for the Years 2017, 2021 & 2027

Table 94: Germany Current & Future Analysis for OTT Devices and
Services by Revenue Model - Subscription-based,
Advertising-based and Other Revenue Models - Independent
Analysis of Annual Revenues in US$ Million for the Years 2020
through 2027 and % CAGR

Table 95: Germany Historic Review for OTT Devices and Services
by Revenue Model - Subscription-based, Advertising-based and
Other Revenue Models Markets - Independent Analysis of Annual
Revenues in US$ Million for Years 2017 through 2019 and % CAGR

Table 96: Germany 10-Year Perspective for OTT Devices and
Services by Revenue Model - Percentage Breakdown of Value
Revenues for Subscription-based, Advertising-based and Other
Revenue Models for the Years 2017, 2021 & 2027

ITALY
Table 97: Italy Current & Future Analysis for OTT Devices and
Services by Content - Video, Text & Images and VoIP -
Independent Analysis of Annual Revenues in US$ Million for the
Years 2020 through 2027 and % CAGR

Table 98: Italy Historic Review for OTT Devices and Services by
Content - Video, Text & Images and VoIP Markets - Independent
Analysis of Annual Revenues in US$ Million for Years 2017
through 2019 and % CAGR

Table 99: Italy 10-Year Perspective for OTT Devices and
Services by Content - Percentage Breakdown of Value Revenues
for Video, Text & Images and VoIP for the Years 2017, 2021 &
2027

Table 100: Italy Current & Future Analysis for OTT Devices and
Services by Platform - Mobile Devices & Computers, Smart TVs &
Set-Top Boxes and Gaming Consoles - Independent Analysis of
Annual Revenues in US$ Million for the Years 2020 through 2027
and % CAGR

Table 101: Italy Historic Review for OTT Devices and Services
by Platform - Mobile Devices & Computers, Smart TVs & Set-Top
Boxes and Gaming Consoles Markets - Independent Analysis of
Annual Revenues in US$ Million for Years 2017 through 2019 and

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