Growth Opportunities in the Digital Signage Systems Market, Forecast to 2025
Dublin, Nov. 19, 2020 (GLOBE NEWSWIRE) -- The "Global Digital Signage Systems Market, Forecast to 2025" report has been added to ResearchAndMarkets.com's offering.
The global digital signage systems market is expected to grow from $14.09 billion in 2019 to $24.20 billion in 2025 at a compound annual growth rate (CAGR) of 9.4%. Advertisers and network owners are attracted by the greater targetability, branding opportunities, and interactivity offered by digital signage screens. Samsung is the market leader and accounted for one-third of all display shipments in 2019.
This research service follows 2019 as the base year, and forecasts run up to 2025.
Ad spending has been rapidly shifting away from traditional TV, radio, and newspapers to digital media platforms and solutions. Emerging branding/marketing vehicles, including digital signage and interactive kiosks, are gaining traction and hold immense potential for future growth.
A key value proposition of signage networks is that they can be deployed by owners to serve multiple business models, such as pure-play advertising, merchandising and branding, entertainment, and/or information dissemination. ROI is measured in terms of both ad revenue and the impact on the customer experience.
Geographic Scope
North America and Latin America (NALA)
Europe, the Middle East, and Africa (EMEA)
Asia-Pacific (APAC)
Research Scope
Analysis of market trends, including drivers and restraints
Examination of revenue forecasts by total market, by project component type (software, displays, media players, services), and by vertical market (includes retail, transportation, corporate/finance, and hospitality)
Analysis of competitive landscape, including major participants and market share
Key Issues Addressed
Will the market continue to grow over the forecast period?
What are the primary challenges faced by vendors and new network owners? What are the drivers and restraints for growth?
How are the existing competitors structured? Are they well-positioned to meet customers' current and future needs?
Will there be further consolidation over the next 4-5 years? Will the market remain attractive for M&As?
What are the major vertical markets under consideration? What does the revenue forecast look like?
What is the revenue breakup by geography?
Key Topics Covered
Executive Summary
Key Findings
Market Engineering Measurements
CEO's Perspective
Market Overview
Digital Media Value Chain Coverage
1. Market Overview
Research Scope
Geographic Scope
Market Definitions
Vertical Market Definitions
Business Models
Usage Segmentation by Communication Context
User Segmentation by Communication Context
Digital Signage Evolution Trajectory
Digital Signage and Video Walls - Market Structure
Value Chain and Structure
TCO - An Overview
Regional Market Life Cycle Analysis
Regional Market Life Cycle Analysis Discussion
Key Market and Technology Trends
Key Questions This Study Will Answer
2. Drivers and Restraints - Total Digital Signage Systems Market
Market Drivers
Drivers Explained
Market Restraints
Restraints Explained
3. Forecast and Trends - Total Digital Signage Systems Market
Forecast Assumptions
Revenue Forecast
Revenue Forecast Discussion
Percent Revenue Forecast by Project Component
Revenue Forecast - Displays
Revenue Forecast - Media Players
Revenue Forecast - Software
Revenue Forecast - Services
Percent Revenue by Vertical Market
Percent Revenue Forecast by Vertical Market Discussion
4. Market Share and Competitive Analysis - Total Digital Signage Systems Market
Competitive Analysis - An Overview
Market Share
Market Share Analysis
Competitive Structure and Tiers of Competition
Competitive Environment
Competitive Landscape Analysis
Competitive Factors and Assessment
5. North America and Latin America (NALA) Breakdown
NALA Breakdown
Market Engineering Measurements
Revenue Forecast
Revenue Forecast Discussion
Percent Revenue Forecast by Project Component
Revenue Forecast - Displays
Revenue Forecast - Media Players
Revenue Forecast - Software
Revenue Forecast - Services
Revenue Forecast Discussion by Project Component
6. Europe, the Middle East, and Africa (EMEA) Breakdown
EMEA Breakdown
Market Engineering Measurements
Revenue Forecast
Revenue Forecast Discussion
Percent Revenue Forecast by Project Component
Revenue Forecast - Displays
Revenue Forecast - Media Players
Revenue Forecast - Software
Revenue Forecast - Services
Revenue Forecast Discussion by Project Component
7. Asia-Pacific (APAC) Breakdown
APAC Breakdown
Market Engineering Measurements
Revenue Forecast
Revenue Forecast Discussion
Percent Revenue Forecast by Project Component
Revenue Forecast - Displays
Revenue Forecast - Media Players
Revenue Forecast - Software
Revenue Forecast - Services
Revenue Forecast Discussion by Project Component
8. Growth Opportunities and Companies to Action
Growth Opportunity 1 - Video Walls
Growth Opportunity 2 - AI-based Personalization
Growth Opportunity 3 - Strategic Acquisitions
Growth Opportunity 4 - Smart Cities
Growth Opportunity 5 - Asia and CEE
Strategic Imperatives for Success and Growth
9. The Last Word
Predictions
10. Appendix
Market Engineering Measurements
Partial List of Other Companies
List of Exhibits
For more information about this report visit https://www.researchandmarkets.com/r/t3uwb2
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