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Have Insiders Been Buying Card Factory plc (LON:CARD) Shares This Year?

We often see insiders buying up shares in companies that perform well over the long term. Unfortunately, there are also plenty of examples of share prices declining precipitously after insiders have sold shares. So we'll take a look at whether insiders have been buying or selling shares in Card Factory plc (LON:CARD).

What Is Insider Buying?

It's quite normal to see company insiders, such as board members, trading in company stock, from time to time. However, rules govern insider transactions, and certain disclosures are required.

Insider transactions are not the most important thing when it comes to long-term investing. But it is perfectly logical to keep tabs on what insiders are doing. As Peter Lynch said, 'insiders might sell their shares for any number of reasons, but they buy them for only one: they think the price will rise.

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See our latest analysis for Card Factory

The Last 12 Months Of Insider Transactions At Card Factory

Over the last year, we can see that the biggest insider purchase was by CEO & Executive Director Karen Hubbard for UK£79k worth of shares, at about UK£1.71 per share. That means that an insider was happy to buy shares at above the current price of UK£1.58. While their view may have changed since the purchase was made, this does at least suggest they have had confidence in the company's future. To us, it's very important to consider the price insiders pay for shares. As a general rule, we feel more positive about a stock if insiders have bought shares at above current prices, because that suggests they viewed the stock as good value, even at a higher price. We note that Karen Hubbard was both the biggest buyer and the biggest seller.

Over the last year, we can see that insiders have bought 57848 shares worth UK£101k. On the other hand they divested 40417 shares, for UK£69k. Overall, Card Factory insiders were net buyers last year. The chart below shows insider transactions (by individuals) over the last year. If you want to know exactly who sold, for how much, and when, simply click on the graph below!

LSE:CARD Recent Insider Trading, December 2nd 2019
LSE:CARD Recent Insider Trading, December 2nd 2019

Card Factory is not the only stock insiders are buying. So take a peek at this free list of growing companies with insider buying.

Insider Ownership of Card Factory

Many investors like to check how much of a company is owned by insiders. I reckon it's a good sign if insiders own a significant number of shares in the company. Card Factory insiders own about UK£29m worth of shares. That equates to 5.4% of the company. While this is a strong but not outstanding level of insider ownership, it's enough to indicate some alignment between management and smaller shareholders.

So What Does This Data Suggest About Card Factory Insiders?

It doesn't really mean much that no insider has traded Card Factory shares in the last quarter. However, our analysis of transactions over the last year is heartening. Overall we don't see anything to make us think Card Factory insiders are doubting the company, and they do own shares. Therefore, you should should definitely take a look at this FREE report showing analyst forecasts for Card Factory.

If you would prefer to check out another company -- one with potentially superior financials -- then do not miss this free list of interesting companies, that have HIGH return on equity and low debt.

For the purposes of this article, insiders are those individuals who report their transactions to the relevant regulatory body. We currently account for open market transactions and private dispositions, but not derivative transactions.

If you spot an error that warrants correction, please contact the editor at editorial-team@simplywallst.com. This article by Simply Wall St is general in nature. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. Simply Wall St has no position in the stocks mentioned.

We aim to bring you long-term focused research analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Thank you for reading.