UK Markets closed

Insights on the At-home Fitness Equipment Global Market to 2027 - Rising Demand for Fitness Equipment Along with The Prevalence of Cardiovascular Diseases is Driving Growth

·7-min read
Company Logo
Company Logo

Global At-home Fitness Equipment (2022-2027) by Type, Distribution Channel, and Geography, IGR Competitive Analysis, Impact of Covid-19, Ansoff Analysis Market

Global At-home Fitness Equipment (2022-2027) by Type, Distribution Channel, and Geography, IGR Competitive Analysis, Impact of Covid-19, Ansoff Analysis Market
Global At-home Fitness Equipment (2022-2027) by Type, Distribution Channel, and Geography, IGR Competitive Analysis, Impact of Covid-19, Ansoff Analysis Market

Dublin, Sept. 01, 2022 (GLOBE NEWSWIRE) -- The "Global At-home Fitness Equipment (2022-2027) by Type, Distribution Channel, Geography, Competitive Analysis and the Impact of Covid-19 with Ansoff Analysis" report has been added to's offering.

The Global At-home Fitness Equipment is estimated to be USD 7.85 Bn in 2022 and is expected to reach USD 11.4 Bn by 2027, growing at a CAGR of 7.75%.

Market Dynamics

Market dynamics are forces that impact the prices and behaviors of the stakeholders. These forces create pricing signals which result from the changes in the supply and demand curves for a given product or service. Forces of Market Dynamics may be related to macro-economic and micro-economic factors.

There are dynamic market forces other than price, demand, and supply. Human emotions can also drive decisions, influence the market, and create price signals. As the market dynamics impact the supply and demand curves, decision-makers aim to determine the best way to use various financial tools to stem various strategies for speeding the growth and reducing the risks.

Company Profiles

The report provides a detailed analysis of the competitors in the market. It covers the financial performance analysis for the publicly listed companies in the market. The report also offers detailed information on the companies' recent development and competitive scenario. Some of the companies covered in this report are Adidas AG, Amer Sports, Brunswick, Chattanooga Group, Cybex International, Fitness World (PureGym), etc.

Countries Studied

  • America (Argentina, Brazil, Canada, Chile, Colombia, Mexico, Peru, United States, Rest of Americas)

  • Europe (Austria, Belgium, Denmark, Finland, France, Germany, Italy, Netherlands, Norway, Poland, Russia, Spain, Sweden, Switzerland, United Kingdom, Rest of Europe)

  • Middle-East and Africa (Egypt, Israel, Qatar, Saudi Arabia, South Africa, United Arab Emirates, Rest of MEA)

  • Asia-Pacific (Australia, Bangladesh, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Sri Lanka, Thailand, Taiwan, Rest of Asia-Pacific)

Competitive Quadrant

The report includes Competitive Quadrant, a proprietary tool to analyze and evaluate the position of companies based on their Industry Position score and Market Performance score. The tool uses various factors for categorizing the players into four categories. Some of these factors considered for analysis are financial performance over the last 3 years, growth strategies, innovation score, new product launches, investments, growth in market share, etc.

Ansoff Analysis

The report presents a detailed Ansoff matrix analysis for the Global At-home Fitness Equipment. Ansoff Matrix, also known as Product/Market Expansion Grid, is a strategic tool used to design strategies for the growth of the company. The matrix can be used to evaluate approaches in four strategies viz. Market Development, Market Penetration, Product Development and Diversification. The matrix is also used for risk analysis to understand the risk involved with each approach. The analyst analyses the Global At-home Fitness Equipment using the Ansoff Matrix to provide the best approaches a company can take to improve its market position. Based on the SWOT analysis conducted on the industry and industry players, the analyst has devised suitable strategies for market growth.

Why buy this report?

  • The report offers a comprehensive evaluation of the Global At-home Fitness Equipment. The report includes in-depth qualitative analysis, verifiable data from authentic sources, and projections about market size. The projections are calculated using proven research methodologies.

  • The report has been compiled through extensive primary and secondary research. The primary research is done through interviews, surveys, and observation of renowned personnel in the industry.

  • The report includes an in-depth market analysis using Porter's 5 forces model and the Ansoff Matrix. In addition, the impact of Covid-19 on the market is also featured in the report.

  • The report also includes the regulatory scenario in the industry, which will help you make a well-informed decision. The report discusses major regulatory bodies and major rules and regulations imposed on this sector across various geographies.

  • The report also contains the competitive analysis using Positioning Quadrants, the analyst's Proprietary competitive positioning tool.

Key Topics Covered:

1 Report Description

2 Research Methodology

3 Executive Summary

4 Market Dynamics
4.1 Drivers
4.1.1 Rising Demand for Fitness Equipment Along with The Prevalence of Cardiovascular Diseases
4.1.2 Growing Prevalence of Obesity and Surge in Health Consciousness
4.1.3 Sedentary Lifestyles and Hectic Schedules Led to The Adoption of Home Fitness Equipment
4.2 Restraints
4.2.1 High Cost Associated with Equipment
4.3 Opportunities
4.3.1 Increasing Disposable Income in Emerging Economies
4.3.2 Customization In a Single Multipurpose Equipment
4.4 Challenges
4.4.1 Space Limitation and Maintenance Costs

5 Market Analysis
5.1 Regulatory Scenario
5.2 Porter's Five Forces Analysis
5.3 Impact of COVID-19
5.4 Ansoff Matrix Analysis

6 Global At-home Fitness Equipment, By Type
6.1 Introduction
6.2 Accessories
6.3 1 Foam Roller
6.4 2 Weighted Jump Rope
6.5 3 Yoga Mat
6.6 Cardiovascular Training Equipment
6.7 1 Air Bike
6.8 2 Elliptical Machines
6.9 3 Punching Bag
6.10 4 Rowing Machine
6.11 4 Treadmill
6.12 Strength Training Equipment
6.13 1 Ab Wheel
6.14 2 Adjustable Dumbbells
6.15 3 Adjustable Kettlebell

7 Global At-home Fitness Equipment, By Distribution Channel
7.1 Introduction
7.2 Direct Selling
7.3 Offline Retail Stores
7.4 Online Retail Stores

8 Americas' At-home Fitness Equipment
8.1 Introduction
8.2 Argentina
8.3 Brazil
8.4 Canada
8.5 Chile
8.6 Colombia
8.7 Mexico
8.8 Peru
8.9 United States
8.10 Rest of Americas

9 Europe's At-home Fitness Equipment
9.1 Introduction
9.2 Austria
9.3 Belgium
9.4 Denmark
9.5 Finland
9.6 France
9.7 Germany
9.8 Italy
9.9 Netherlands
9.10 Norway
9.11 Poland
9.12 Russia
9.13 Spain
9.14 Sweden
9.15 Switzerland
9.16 United Kingdom
9.17 Rest of Europe

10 Middle East and Africa's At-home Fitness Equipment
10.1 Introduction
10.2 Egypt
10.3 Israel
10.4 Qatar
10.5 Saudi Arabia
10.6 South Africa
10.7 United Arab Emirates
10.8 Rest of MEA

11 APAC's At-home Fitness Equipment
11.1 Introduction
11.2 Australia
11.3 Bangladesh
11.4 China
11.5 India
11.6 Indonesia
11.7 Japan
11.8 Malaysia
11.9 Philippines
11.10 Singapore
11.11 South Korea
11.12 Sri Lanka
11.13 Thailand
11.14 Taiwan
11.15 Rest of Asia-Pacific

12 Competitive Landscape
12.1 Competitive Quadrant
12.2 Market Share Analysis
12.3 Strategic Initiatives
12.3.1 M&A and Investments
12.3.2 Partnerships and Collaborations
12.3.3 Product Developments and Improvements

13 Company Profiles
13.1 Adidas AG
13.2 Amer Sports
13.3 Brunswick
13.4 Chattanooga Group
13.5 Cybex International
13.6 Fitness World (PureGym)
13.7 FitnessAtHome
13.8 HOIST Fitness Systems
13.9 Icon Health & Fitness
13.10 Johnson Health Tech
13.11 Life Fitness
13.12 Nautilus
13.13 NordicTrack
13.14 Octane Fitness
13.15 Peloton Interactive
13.16 Precor
13.17 Star Trac
13.18 Technogym
13.19 Vectra Fitness
13.20 Woodway

14 Appendix

For more information about this report visit


CONTACT: CONTACT: Laura Wood, Senior Press Manager For E.S.T Office Hours Call 1-917-300-0470 For U.S./CAN Toll Free Call 1-800-526-8630 For GMT Office Hours Call +353-1-416-8900