Yahoo Finance Justin and Hailey Bieber Power up the New Surge of Power Couple Dressing
In 2021, relationships have never been so impressive. Truly. Because despite a pandemic, political bonfires and the resulting dinner table debate fodder, you're still Getting On. And, after being forced into the same domestic cage for over a year, you haven't started Getting It On with someone else. Bravo to you. You're a strong half to a now even stronger partnership. You must like each other a lot. You're so in sync. You finish each other's sentences. You've even started dressing the same.
Or at least that's the assumed climate in Casa Bieber: one of the most gilded of Hollywood's high towers, and home to Justin – the forever "ooohing" popstar that seems to be growing out of his signature fuccboi chic – and his good wife Hailey, model scion of the Baldwin acting dynasty. They too are still together after innumerable lockdown hours. And yes, they like one another so much that they're dressing like one another, the latest instance being a Saint Laurent coordination of black tuxedo and black Nineties velvet gown as feral photographers got up in their faces after a charity auction. Ah, young wedded bliss.
His 'n' hers is a celebrity phenomenon that, rightly, came under much fire the first time round. It was really bad. Though the Beckhams are now Britain's unofficial first family, they had the bravery to turn up to a Versace event in full Gucci outfits: a huge no-no in the rulebook of inter-designer diplomacy. What made it worse was the outfits in question: matching biker leathers. "What were we thinking?” an exasperated Mr Beckham said to People magazine in 2015. Britney Spears' and Justin Timberlake's now infamous double act of double denim may have been a big moment in The Pop Culture, but it only became considered as such because it was just so awful. And, perhaps at its lowest ebb, the idea of power couple dressing was forever scarred by the unholy, marshmallowy matrimony of Katie Price and Peter Andre.
It's easy to sniff at the Biebers then. But this isn't full blown matchy matchy, just look how happy we two peas are in our pod (exclusive photos of which can be found in Hello! magazine). The Biebers have learnt from the elders' mistakes. Ever since their 2018 marriage, the two nod to one another's wardrobe. They don't mirror image. So when Mrs Bieber wanders LA in an oversized grey hoody, Mr Bieber elects for something similar in a lighter shade. When Mrs Bieber goes for baggy jeans and a band T-shirt, Mr Bieber wears frayed denim cut off shorts. When Mrs Bieber arranges to meet France's President Macron, and dresses like a Parisian divorcee with an absurd alimony, Mr Bieber dresses like the ex who pays for it (and who she still visits at 4am, from time to time).
The Biebers are guarded by an impressive team. That no doubt contains consultants, stylists and publicists that know how to shepherd the media circus that surrounds one of the world's most famous couples. Like most things Hollywood and high net worth, this image is probably curated. But this new sort of power dressing works. It looks good, and, it looks fun – more so than biker leathers and meringue suits and denim Stetsons. Most importantly, though, it merely echoes the stuff of your SO. Because being one half of a couple doesn't mean morphing into one another. It simply means complementing one another (and complimenting one another too, because that's always nice). And in an age when TikTok boyfriends are making money from matching their TikTok girlfriends, all the power to the Biebers for this new sort of power dressing.
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