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Behind the brand:

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Khloe Kardashian goes topless on new billboard

The Editors
·1-min read
Photo credit: Khloe Kardashian
Photo credit: Khloe Kardashian

Khloe Kardashian has KUWTK fans dishing out all the fire emojis, thanks to her Good American billboard.

To mark a new campaign for her brand, the Keeping Up With The Kardashians star adorned a giant poster in Times Square, sharing a photo on Instagram.

"I cannot believe I have a billboard in Times Square!!!" Khloe wrote to her 192million followers. "What?!?! Thank you to everyone who has supported @goodamerican! What a dream this all is 🤍✨"

View this post on Instagram

A post shared by Khloé Kardashian (@khloekardashian)

In the first photo, Khloe is wearing a white t-shirt and jeans and facing the camera, while the second shows her wrapped in a sheet and jeans, playing on a bed.

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Fans were suitably impressed with the poster. "SO SICK 🔥🔥🔥," one person wrote, while another put, "THIS IS FIRE 🙌🙌❤️❤️" Someone else said, "Major Koko," while none other than Kris Jenner commented, "You are so incredible and beyond beautiful!!! 😍🔥❤️🙌"

View this post on Instagram

A post shared by Khloé Kardashian (@khloekardashian)

Khloe recently opened up to Health magazine about the moment she realised she needed to make longer-lasting changes to her lifestyle if she wanted to feel healthy. "When I started working out, I decided to make some lifestyle changes," she explained.

"So I'd say, for example, this week I am just going to do one thing—I'm just going to cut out sugar. Then, maybe I'd try to do it for a month. After that, I'd try to incorporate another healthy change."

Watch: Learn how to create Khloe Kardashian's 'Candy Crush' inspired nails

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