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Mirror publisher Reach ‘on path to sustainable growth’ after sales recovery

The Daily Mirror, Daily Star and Daily Express owner Reach has posted rebounding sales over the past half-year (PA)
The Daily Mirror, Daily Star and Daily Express owner Reach has posted rebounding sales over the past half-year (PA)

The publisher of the Mirror and Express newspapers said it has a “clear pathway to sustainable growth” after posting a rebound in sales following a heavy impact from the pandemic.

Reach saw shares leap on Tuesday morning after it revealed that revenues increased by 4 per cent to £302.3m for the half-year to 27 June.

The London-listed business restored its dividend payments to shareholders as a result.

It said the sales recovery was driven by a “strong digital performance” as online revenues jumped by 42.7 per cent over the period.

The firm said the increase in registrations and digital revenue has allowed it to invest in journalism, data and technology to drive its future growth strategy.

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Jim Mullen, chief executive officer of the group, said: “Reach is transforming its prospects and with strong momentum in the customer value strategy we now have a clear pathway to sustainable growth.”

The publisher, which owns a raft of regional titles including the Manchester Evening News, said its operating profit for the past six months increased by 25.5 per cent to £68.9m.

It added that print circulations were down 5.1 per cent for the half-year, although this reflected a recovery after reporting an 11.3 per cent decline in the first quarter of 2021.

Meanwhile, print advertising dropped by 4.3 per cent over the six-month period as it was also buoyed by a stronger second quarter as the economy reopened, with advertising revenues rebounding by more than a fifth.

Mr Mullen said: “Award-winning national and local journalism is delivering consistently higher audience engagement, supported by increased customer insight.

“As a result, we have been able to increase investment in journalism and the applied data technology that is key to us achieving our ambition of doubling digital growth over the medium term.

“The business remains strongly cash generative and is committed to delivering growth for the benefit of all stakeholders.”

Shares in the company were 7.5 per cent higher at 336.5p after early trading.