The nation's best loved crisps revealed, according to new survey
We think it's safe to say we're a nation of crisp lovers – and whether your preference is plain or pickled onion, a top 20 list announcing the UK's favourite is bound to be divisive.
According to new research by Insights Agency, Perspectus Global, from a survey based on 2,000 Britons, Walker's Cheese and Onion emerged victorious as the nation's most loved packet of crisps.
In second place came beef flavoured Monster Munch (also made by Walkers), with 34 percent, followed closely by Walkers Salt and Vinegar (31 percent).
A post shared by Walkers Crisps (@walkers_crisps) on Jun 24, 2019 at 5:49am PDT
Other Walkers flavours to make the final top twenty were Ready Salted, which came in fifth place with 27 percent of the vote – and Prawn Cocktail in 16th place.
BRITAIN’S BEST LOVED CRISPS:
Walkers (Cheese and Onion) – 38 percent
Monster Munch (beef) – 34 percent
Walkers (Salt and vinegar ) – 31 percent
Pringles (original) – 28 percent
Walkers (Ready salted) – 27 percent
Hoola Hoops (beef) – 21 percent
Bacon Frazzles – 20 percent
Salt and Vinegar Squares – 20 percent
Skips – 19 percent
Monster Munch (pickled onion) – 18 percent
Quavers – 18 percent
Doritos (cool original) – 17 percent
Pringles (sour cream and chive) – 15 percent
Pringles (salt and vinegar) – 15 percent
Doritos (tangy cheese) – 12 percent
Walkers (prawn cocktail) – 11 percent
Nik Naks (nice‘n’spicy) – 10 percent
Scampi fries – 10 percent
Wotsits – 9 percent
Hoola Hoops (salt and vinegar) – 8 percent
Ellie Glason from Perspectus Global, which carried out the study said “Brits are a nation of crisp lovers, so we thought it would be interesting to see which brands and flavours we love the most.
"It’s great to see that while more modern snacks such as Pringles and Doritos are popular, we clearly still love many of our childhood favourites."
Meanwhile, Morrisons has announced that it is launching the UK's official best Christmas crisps this week. Morrisons Aberdeen Angus Steak and Truffle crisps were voted Britain’s best at the annual Quality Food Awards.
The steak and truffle crisps, which are part of the supermarket's The Best range, cost £1 a bag and will be in stores until Christmas.
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