Nestle sales top estimates in good start for food firms

* Organic sales up 4.4 pct, vs analyst view of 4.3 pct

* Company stands by 2015 outlook for growth around 5 pct

* Third food firm to beat estimates in three days (Adds comments, details, stock activity, byline, bullet points)

By Martinne Geller

LONDON, April 17 (Reuters) - Nestle (VTX: NESN.VX - news) became the third European food company to report better-than-expected first-quarter sales on Friday, adding to evidence that the sector is moving past the troubles of 2014.

Last year, makers of consumer packaged goods were hammered by slowed economies, including in once-hot markets such as Brazil and China.

Conditions remain tough, executives say, with volatility in currency and commodity costs and consumer sentiment under pressure, but there are early signs of improved performance.

"Another European food Q1 sales reporting, another beat to consensus expectationsnow 3 in 3 days," said Bernstein analysts, referring to reports from Unilever (NYSE: UL - news) and Danone (Paris: FR0000120644 - news) which sent their shares to record highs this week.

Nestle shares were flat on Friday, having already gained on the heels of the other reports. Plus, Bernstein said Nestle's beat was "slightly less compelling", with "some worries and disappointments too".

The Swiss maker of Nescafe coffee, KitKat bars and Perrier water reported organic sales growth of 4.4 percent, versus an analysts' average estimate of 4.3 percent in a Reuters poll.

Price increases were responsible for 2.5 percentage points of that growth. The company pointed to increases in Latin America and two countries in Eastern Europe and said the deflation that has pressured Europe as a whole in recent quarters had eased "very slightly".

The amount of goods sold rose 1.9 percent, below analysts' estimates for a gain of 2.17 percent.

Volume fell in the Americas region, where Nestle is working to stem declines of its frozen foods with new recipes, packaging and advertising.

Nestle said it has seen positive signs in its Stouffer's brand, and hopes to see more meaningful improvement in other brands, including Lean Cuisine and Digiorno, this year.

Organic sales grew 2.5 percent in developed markets and 6.7 percent in emerging markets.

Overall, first-quarter revenue rose 0.5 percent to 20.9 billion Swiss francs ($21.85 billion). Currency exchange rates, particularly a strong Swiss franc, reduced reported sales by 4.5 percent.

In February, Nestle predicted organic sales growth of around 5 percent this year, which is at the low end of its long-term model of 5 to 6 percent growth.

On Friday it affirmed that target, forecasting also improvements in margins, underlying earnings per share in constant currencies and capital efficiency.

($1 = 0.9565 Swiss francs) (Reporting by Martinne Geller in London; editing by Jason Neely)