With a goal of continuing to build industry-leading national brands, Prime Capital Investment Advisors is investing in a higher level of marketing expertise
Prime Capital Investment Advisors (PCIA) announces the hire of Terra McBride as its first Chief Marketing Officer. Over the past three years, PCIA has more than quadrupled its assets under management while nearly tripling revenue. A critical priority moving forward is expanding the company’s brands in all of the key markets it serves. In order to achieve this important objective, additional investments are being made into the firm’s marketing capabilities.
"We couldn’t be more enthusiastic about Terra joining our leadership team," says Glenn Spencer, Chief Executive Office of PCIA. "She brings expertise, experience in the financial services sector, creativity and an energy that will be additive to our team."
Prior to joining PCIA, McBride served as the Director of Business Marketing for Broadridge Fi360 Solutions where she spearheaded the firm’s content development, creative design, event administration and public relations. McBride also brings over seven years of industry experience to the CMO role as well as additional marketing experience in higher education and the public sector.
"We are thrilled to have found a person with Terra’s skillset to oversee our marketing, communications and public relations functions," says Scott Colangelo, Chairman and Managing Partner of PCIA. "She brings deep experience and knowledge in every area of marketing from brand building to social media to corporate communications."
In her role as CMO, McBride will lead the PCIA marketing team and will be responsible for the oversight and execution of the firm’s high-level marketing strategy as well as the day-to-day creative support of the firm’s advisors. McBride graduated from Pennsylvania State University with a bachelor’s in psychology and from Gannon University with a master’s in business administration. She currently resides in Pittsburgh, Pennsylvania with her husband and daughter.
About Prime Capital Investment Advisors
Prime Capital Investment Advisors provides a client-centric team approach to full-service financial planning, including fee-based asset management and wealth management through its Prime Capital Wealth Management brand. Through its Qualified Plan Advisors brand, the firm also provides retirement plan advisory services, as well as plan participant education. PCIA currently has 23 locations throughout the United States, with investment advisor representatives serving clients across the nation. Advisory services offered through Prime Capital Investment Advisors, LLC. ("PCIA"), a Registered Investment Adviser. PCIA doing business as Qualified Plan Advisors ("QPA") and Prime Capital Wealth Management ("PCWM"). For more information, visit www.pciawealth.com.
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For: Prime Capital Investment Advisors