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Register to shop at Red Shops Pop-Up Boutique – and enjoy exclusive online discounts

Natalie Cornish
·2-min read
Photo credit: Hearst
Photo credit: Hearst

From Country Living

We know you appreciate shopping small and supporting independent businesses at Christmas. So, as well as our own Country Living Artisan Pop-Up Market (6th-8th Nov, register to shop for free here), you should check-out Red Magazine's Christmas Pop-Up Boutique, running from 4th to 6th December.

Red have created an exclusive virtual marketplace to help connect independent brands with new customers and make shopping small this Christmas even easier.

At the online Red Shops Christmas Pop-Up Boutique, you'll be able to shop for gorgeous one-off gifts, handcrafted decorations and homeware, bespoke fashion and beauty buys and foodie treats direct from hundreds of independent British businesses. Each small business will be offering an exclusive discount for a limited time only.

Here's everything you need to know:

How to shop at Red Shops Virtual Pop-Up Boutique


  2. Browse all the small brands in advance using the online Event Guide, which we will send to all pre-registered shoppers on Monday 30th November

  3. Wait for us to send you an email just as the Red Shops Virtual Pop-Up Boutique opens, at midday on Friday 4th December.

  4. Follow the link in the email and you'll be taken to a directory of small businesses and their discount codes. The codes will be valid from midday on Friday 4th December to midnight on Sunday 6th December only.

  5. Shop small and make a big difference, directly from our small brands' websites.

How to register as a Red Shops Small Business

If you're a small business that fits the Red aesthetic and want to apply for the chance to take part, email us at The deadline for applications is midnight on 17th November.

Red Shops Christmas Pop-Up Boutique will run from midday on Friday 4th December to midnight on Sunday 6th December.

Alongside all of our virtual boutiques, we'll also be offering free Instagram masterclasses from our team of experts. Learn how to create a Christmas grazing board (complete with festive cocktails), find out what our Fashion Director will be wearing on Christmas Day and join our Sustainability Columnist as she talks us through the small swaps she's making for a more planet-friendly Christmas – simply by following Red on Instagram here.

So, sign up now for our Red Shops Christmas Pop-Up Boutique and join us for the ultimate festive shopping weekend, without leaving your sofa.

Subscribe to Red now to get Red Magazine delivered to your door. Red's latest issue is out now and available for purchase online and via Readly or Apple News+.

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