Yahoo Finance Reiss enjoys sales rise ahead of Piccadilly Lights campaign
Reiss, the upmarket fashion retailer favoured by the Duchess of Cambridge, on Friday cheered higher revenues ahead of launching a new advertising campaign on the capital’s famous Piccadilly Lights.
The firm saw sales increase 23.7% to £102.9 million in the six months to August 2. Comparable sales in constant currency rose by 25.6%.
Christos Angelides, chief executive of Reiss, said: “I am very pleased with the first half performance and encouraged by the promising start we have made to the Autumn/Winter 19 season."
He added: "Our customers are clearly responding to the investment we have made in people, product, brand and infrastructure.”
The firm said its latest collection will feature on Piccadilly Lights for four weeks starting from Monday.
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It expects that will help the brand engage “with a mass audience in the heart of London’s shopping and entertainment district”.
The new collection launched online and in Reiss shops earlier this week.
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