Lauren’s Cozy Love Kit Offers Women Versatile Dressing Options
ThirdLove, the third largest e-commerce intimates apparel brand in the U.S. announced a partnership with the star of the Netflix original series, "Love is Blind" and host of MTV’s "Match Me If You Can," Lauren Speed-Hamilton for the creation of Lauren’s Cozy Love Kit.
TV personality Lauren Hamilton is keen on multifaceted style and has created a sexy, comfortable, and multi-purpose kit for customers to conveniently pair fashion staples to support them through all moments of their day. Lauren’s Cozy Love Kit includes the French Terry Jogger Set in French Vanilla, the Lace Contour Plunge and Lace Back Cheeky in Crushed Violet, the 24/7 T-Shirt Bra and the Comfort Stretch Bikini in Mocha.
"ThirdLove launched its first influencer kit in March in collaboration with Devin Brugman, co-founder of A Bikini a Day and Monday Swimwear. After seeing the success of our first influencer kit collaboration, we selected to partner with Lauren as she’s relatable and authentic with her audience, and her sexy comfort style fits our brand's aesthetic," said Rebecca Traverzo, ThirdLove’s VP of Marketing." The influencer kits allow influencers to pick their favorite ThirdLove products and curate them in a go-to box."
Providing women with unparalleled fit, comfort, and everlasting convenience stays true to ThirdLove’s mission. The brand’s curated kits provide underwear and bra options for customers to select and still allow them to use ThirdLove’s 3D fit experience called The Fitting Room, online at https://www.thirdlove.com/pages/fitting-room.
"With a lot of brands I struggle to find comfort and a good fit when it comes to underwear and bras, but when it comes to ThirdLove, it has everything that I want," said Lauren Speed.
Lauren’s Cozy Love Kit is on sale now for $208.00, a total savings of $95.00, and available exclusively at www.thirdLove.com/Lauren
ThirdLove is a multi-generational women’s lifestyle brand focused on elevated essentials across bras, underwear, loungewear, and more, which are designed to support women feeling effortlessly comfortable and confident. In the Intimates space specifically, the Company is the number one digital bra brand among millennials in the U.S., according to NPD’s 2020 Intimate Apparel Awards. To date, over 18 million women have found their fit with ThirdLove's original Fit Finder® quiz and can now experience the next generation 3D interactive fit and style experience via ThirdLove’s new virtual Fitting Room. ThirdLove supports the broader community through its TL Effect program, created to encourage and support early-stage companies run by female entrepreneurs of color and through the donation of more than $40 million worth of products to women in need. To learn more, visit www.thirdlove.com.
View source version on businesswire.com: https://www.businesswire.com/news/home/20210518005624/en/
Alecia Pulman, ICR