Yahoo Finance Popular TikToker reveals 'sketchy' details behind former TikTok house: 'I was losing a lot [of] money'
Another TikTok content house has collapsed and one of its former residents, Lauren Kettering, is shedding light on her experience living there.
16-year-old Kettering was a member of the now-disbanded all-girl content collective, Not a Content House (NACH). Kettering and fellow TikToker Madi Monroe were the first to leave the group on Jan 11.
Before the departures began, NACH had built a fan base of almost 3 million TikTok followers and 231,000 YouTube subscribers, although both of those accounts have since been deleted.
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According to some rumors, the sudden departures had to do with management issues.
Kettering opened up about her experience during an episode of the podcast, What They Don’t Tell You with Jordyn Jones. On the show, she discussed her time living in the house, which was formed in August 2020 and was compromised of seven TikTok personalities.
“I didn’t make anything in the house, I did more deliverables which is giving [management] the money, which is how they pay their rent,” Kettering explained. “I was losing a lot more money than I could’ve been making.”
“Which is what happens with a lot of the houses,” Jordyn Jones, the podcast’s host added. “You see people getting $30,000 brand deals while you get nothing, and everything is just getting taken from you.”
“[Management] was easily taking [money] without me knowing,” Kettering said. “The management kind of lied about everything, basically, and there was a lot of sketchy stuff that we found out.”
Kettering also said she felt like she had “no freedom.”
“I missed one of my really close friends from home’s birthday because we all had to go on that Big Bear trip and do that, like, sweepstakes,” she added.
That sweepstakes, held in late 2020, actually caused a lot of hate for NACH, even though the girls were allegedly just doing what they were told.
“We were forced to say those things,” Kettering claimed.
Kettering also said that scheduling impacted her personal life in a negative way. She said that if any of the NACH members didn’t follow through with planned shoots or tapings, the house’s “hold it against” them.
“I had no freedom,” she added. “It did not feel like my house.”
The NACH collective was housed in a $21 million mansion in Los Angeles, but Kettering said that management struggled to keep it clean — causing a big ant problem.
The final straw, according to Kettering, was getting evicted.
“I was in Anaheim, I came back that night because I got a call from [a friend] telling me, ‘Oh they asked me to come to NACH right now because all your stuff is in trash bags on the side of the road,'” she said. “It was so bad.”
Along with the departure of several members of NACH, several allegations of misconduct against the group’s management have emerged. Since the departures, NACH has deleted all of its content from TikTok.
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