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WWE enters the NFT arena ahead of WrestleMania 37, offering digital tokens in tiered packages

Reggie Wade
·2-min read

World Wrestling Entertainment (WWE) is jumping into the white-hot arena of Non-fungible tokens (NFTs).

A hot trend that's taken the worlds of finance and art by storm, NFTs are a digital asset(s) in the form of unique cryptographic tokens that exist on a blockchain, and cannot be replicated. WWE announcement coincided with the organization welcoming back fans for WrestleMania 37, and will be made available beginning on Saturday.

The wrestling NFTs will feature some of the most iconic moments in the career of WWE superstar The Undertaker, and will come in four tiers — some of which are relatively pricey. The platinum package starts at $10,000 and includes an Undertaker token, a perk-filled trip to next year's WrestleMania 38 in Dallas, and a personalized video from the wrestling great himself.

WWE Undertaker NFT — WWE Corporation
WWE Undertaker NFT — WWE Corporation

Bidding for the gold tier will start at $5,000, with only one NFT will be available. This level will include a one-of-a-kind NFT featuring The Undertaker, plus an experience for two with front row seats at a Monday Night Raw or Friday Night SmackDown of their choice in 2021 or 2022. The winner also gets a personalized video message from The Undertaker, plus a signed championship title belt.

The silver tier will feature 37 editions, and come at a fixed price of $1,000 each. The first 18 editions will be made available on Saturday, April 10 at 4:30 EST, while lots 19-37 will be released on Sunday, April 11 at 4:30 EST, and will commemorate WrestleMania 37.

Those who purchase at this level will receive one limited edition NFT featuring The Undertaker; and a pair of side plates for a WWE Championship title belt signed by The Undertaker. WWE notes that the title belt will not be included.

The bronze tier priced at $100 will be released in two separate 15-minute open edition drops — the first will take place April 10, right before WrestleMania 37. The second will be the next night, April 11, before night two of the "Showcase of the Immortals."

WWE NFTs are presented in conjunction with Bitski. They will be available for purchase at beginning this Saturday, April 10 at 10:30 am ET through Sunday, April 11 at 11:30 pm ET.

Reggie Wade is a writer for Yahoo Finance. Follow him on Twitter at @ReggieWade.

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