There are some interesting terms that cracked the top ten on the Year in Search report.
Nothing gets at the breadth of the topics, questions and figures that were on our minds any given year than Google's annual ranking of top trending searches, which covers everything from news to celebrities to the questions big and small we type into our browsers in a quest for answers — how to style, how to pronounce, how to be.
The 2021 Year in Search report dropped on Wednesday, highlighting the words, names and phrases that got "a high spike in traffic over a sustained period in 2021, as compared to 2020," per a Google spokesperson. Some of the results for fashion-adjacent categories aren't that surprising, when you think about the Topics of the Day online we engaged with throughout the year (Harry Styles' outfits as he embarked on tour, for example, or wondering if skinny jeans were coming back); others reflect our ever-growing interest in nostalgia (whether that means Y2K trends, outfits from specific decades) and even some of the throwback content we've revisited in the past twelve months ("Friends," "The Nanny," "Twilight").
Ahead, see the top 10 trending searches across a range of fashion- and shopping-related categories that Google identified for 2021, from sustainable products to aesthetics to celebrity outfits, real and fictional.
Fictional character outfits
Sarah Cameron (from "Outer Banks")
Bella Swan (from "Twilight")
Hannah Montana (from "Hannah Montana")
Love Quinn (from "You")
Cruella (from "101 Dalmatians")
Rachel Green (from "Friends")
Keeley Jones (from "Ted Lasso")
Elena Gilbert (from "The Vampire Diaries")
Jackie Burkhart (from "That '70s Show")
Fran Fine (from "The Nanny")
How to style
How to style straight leg jeans
How to style a wolf haircut
How to style a corset
How to style rings
How to style a sweater vest
How to style boyfriend jeans
How to style bell bottom jeans
How to style oversized sweater
How to style a bob haircut
How to style flannel
Types of outfits
Country club outfits
Are... in style?
Cold shoulder tops
What to wear…
What to wear to a concert
What to wear to homecoming
What to wear under graduation gown
What to wear to a bridal shower
What to wear to graduation
What to wear to jury duty
What to wear to a baseball game
What to wear snowboarding
What to wear to an interview
What to wear to a wake