Hanesbrands Inc. (HBI) is witnessing challenges in the sales environment and its categories. Nevertheless, the company's reignite Innerwear strategy is offering respite.
DKNY, the iconic New York brand that was founded to celebrate the energy of New York, has entered a multi-faceted, long-term partnership with the team that is the pride of the city — the New York Yankees. DKNY will once again have a presence in Yankee Stadium with a larger than life billboard in right field featuring the new DKNY logo. In 2010, the brand made history as the first fashion brand to advertise on this scale at Yankee Stadium.
This year's first quarter saw healthy gains for most stocks, but some stocks took it on the chin