SAGA.L - Saga plc

LSE - LSE Delayed price. Currency in GBp
-0.54 (-3.09%)
At close: 4:35PM BST
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Previous close17.50
Bid17.02 x 0
Ask17.23 x 0
Day's range16.74 - 19.53
52-week range12.51 - 110.20
Avg. volume5,743,940
Market cap190.291M
Beta (5Y monthly)0.76
PE ratio (TTM)N/A
EPS (TTM)-18.30
Earnings date02 Apr 2020
Forward dividend & yield0.02 (11.32%)
Ex-dividend date10 Oct 2019
1y target est152.50
  • What Saga's share price momentum says about its future pricing prospects

    What Saga's share price momentum says about its future pricing prospects

    Momentum is sticky and persists for longer than investors tend to anticipate. The downside of this is that stocks with recent negative momentum are likely to c8230;

  • Would You Buy a 10%-Off Cruise Right Now?

    Would You Buy a 10%-Off Cruise Right Now?

    (Bloomberg Opinion) -- In the wake of the coronavirus, enticing people to set a course for adventure on a floating mega-palace will be a difficult proposition.The public image of cruises, which for many older people are still associated with the 1970s American TV series “The Love Boat,” has been tarnished by the pandemic. On Thursday, Carnival Corp. said it would suspend all voyages by its Princess Cruises division, which suffered the only known outbreaks of coronavirus at sea, for 60 days. Cruising divides opinion at the best of times. Fans see it as a fun, hassle-free and cost-effective way to explore several often sun-drenched destinations in one go, particularly when food, drinks and entertainment are thrown in. For others, it conjures up a horror of claustrophobia, seasickness and way too much proximity to other holiday makers. Headlines about passengers stuck on ships turned away from ports for fear there may be a deadly virus on board will only serve to reinforce their aversion.The images of Carnival’s majestic Grand Princess, a behemoth that spent days circling the waters around San Francisco because 21 passengers tested positive for the virus, will be particularly damaging. As will an unprecedented warning from the U.S. State Department not to take cruises because they hold an elevated risk of Covid-19 infection and potentially landing in quarantine on a foreign shore. After all, North America is the world’s biggest cruise market by some distance.It’s hard to see how a $60 billion industry that’s already made such an effort to remake its image as more than a retirement pastime can easily overcome this hit. It still depends in large part on passengers over 50 who may be more likely to think twice getting on board. And before embarking, those over 70 may even be required to present a doctor’s note that they have a clean bill of health, not exactly reassuring for a carefree getaway. But first for the immediate pain. The global pandemic could hurt the cruise industry worse than both the 9/11 terrorist attacks in 2001 and the financial crisis of 2008-2009, according to Brian Egger, an analyst at Bloomberg Intelligence. Even before Carnival’s decision to suspend its 18 Princess vessels, he was estimating that revenue yields, a measure that reflects both pricing and occupancy leverls, could fall by as much as 20% this year.Richard Clarke, an analyst at Bernstein, estimates that most bookings for travel packages are down around 40% across the market. The drop off in cruise demand may be even worse.That’s a worry for the big U.S. operators — Carnival, Royal Caribbean Cruises Ltd. and Norwegian Cruise Line Holdings Ltd. — as well as TUI AG, the German tour operator that’s been developing its ocean-vacation arm to give it an edge against rivals. Carnival’s response is a dramatic one. But more lines could take this option, both to stem losses from operating half-empty vessels and to give them a very deep clean as a way to reassure holidaymakers that they are safe once the pandemic has subsided. On Friday, travel-to-insurance group Saga Plc said it was spending its cruise operations, cutting profit by up to 15 million pounds ($18.9 million).Alternatively, cruise operators could look to continue filling vessels with deep discounts. Analysts at Nomura have estimated that pricing could drop by at least 10% this year. That may encourage enthusiasts to take to the high seas, but at a lower profit. Yet as the pandemic spreads, and people around the world question how far from home they’re willing to travel, it’s unclear just how many takers there will be. And that’s before any official travel restrictions, such as President Donald Trump’s decision to temporarily curtail European travel to the U.S. It’s understandable that shares have tumbled since the coronavirus took hold.To weather the shock, Royal Caribbean and Norwegian have boosted liquidity in recent days. Even so, Royal Caribbean looks to face the most difficult challenges ahead, with net debt reaching 3.7 times Ebitda at the end of this year, according to the Bloomberg consensus of analysts’ estimates. That’s compared to Norwegian at 3.3 times and Carnival at 2.5 times. The industry may recover from the latest shock. After all, demand returned after the Costa Concordia disaster in 2012, when 32 people died after the cruise ship ran aground off the Italian coast. But it may never be the same again.Previous contagious outbreaks had prompted the industry to tighten hygiene standards. It will have to elevate them further given the spotlight on the dangers of thousands of people living in close quarters. Additional steps, such as more stringent screening of guests and staff, could raise expenses. Cruise lines will likely look methodically to ensure they have agreements with all ports on every itinerary so ships with sick passengers can dock. Putting such arrangements in place would take time and involve more cost.With the focus on the heightened risks faced by older travelers, especially those with underlying health conditions, cruise operators will need to intensify efforts to capture younger consumers, with all the associated marketing expense and investment in amenities to attract them. TUI Cruises is already focused on family vacations, while Walt Disney Co. has plans to almost double its fleet to seven ships by 2023. Virgin Voyages, Richard Branson’s over-18s luxury cruise offering, recently took delivery of its first liner, boasting Instagrammable spots, yoga classes and a festival-like lineup of shows, although it has postponed the Scarlet Lady’s maiden voyage.Winning over young adults won’t necessarily be easy. Cruise liners are associated with a list of environmental problems. So while “cruise shaming” hasn’t yet caught on, expect more focus on the industry’s impact on the planet, as well as its role in over-tourism in cities from Barcelona to Venice and Copenhagen.For the time being though, cruise operators’ main focus will be keeping passengers healthy and making sure that any ships that do sail are as full as possible. With ever more alarming headlines, that means more struggles for the Love Boat.To contact the author of this story: Andrea Felsted at afelsted@bloomberg.netTo contact the editor responsible for this story: Melissa Pozsgay at mpozsgay@bloomberg.netThis column does not necessarily reflect the opinion of Bloomberg LP and its owners.Andrea Felsted is a Bloomberg Opinion columnist covering the consumer and retail industries. She previously worked at the Financial Times.For more articles like this, please visit us at now to stay ahead with the most trusted business news source.©2020 Bloomberg L.P.

  • Why I rate the Saga share price as a buy

    Why I rate the Saga share price as a buy

    The turnaround in the company's fortunes could send the Saga share price surging in 2020 says this Fool. The post Why I rate the Saga share price as a buy appeared first on The Motley Fool UK.

  • Read This Before Selling Saga plc (LON:SAGA) Shares
    Simply Wall St.

    Read This Before Selling Saga plc (LON:SAGA) Shares

    We've lost count of how many times insiders have accumulated shares in a company that goes on to improve markedly. The...

  • Reuters

    Saga securing alternative flights for customers hit by Thomas Cook collapse

    The over-50s tourism and insurance firm said in an email that cruises or holidays booked through Thomas Cook will continue with Saga as planned. The world's oldest travel firm Thomas Cook collapsed on Monday, stranding more than half a million holidaymakers around the globe and sparking the largest peacetime repatriation effort in British history. "We will ensure that the repatriation of any guests, who are in resorts and due to return to the UK, runs smoothly... We are already contacting our customers who are due to travel on a Thomas Cook flight ... to discuss their alternative options," Saga said.

  • Saga Plays Long Game in Search for Cruise Nirvana

    Saga Plays Long Game in Search for Cruise Nirvana

    Saga, the conglomerate catering to people 50 and older, saw profit in its travel business plunge in the first-half of its financial year as the company works towards recalibrating the division. The sector continues to be the biggest individual revenue generator across the business, which also encompasses insurance broking, but earnings have taken a hit […]

  • Reuters

    Britain's Saga predicts better times ahead after insurance revamp

    Saga, which owns Saga Holidays, Saga Cruises, Titan and Destinology, has been battling margin pressures in its insurance unit which accounts for the bulk of its earnings, while growing uncertainty over how or when Britain will leave the European Union has hurt its travel business. In April the company, founded 65 years ago, announced three-year, fixed-price home and motor insurance policies and cut prices for renewals. Saga said pretax profit fell 52.1% to 52.6 million pounds ($65.6 million) for the six months ended July 31, below a company-provided consensus of 55.0 million pounds.

  • Reuters

    Activist hedge fund Elliott takes stake in UK's Saga

    Saga has been trying to shake off its image as only serving "old people" and had begun rebranding after a profit warning in April. Elliott Capital Advisors disclosed a 5.14% stake in Saga as of July 12, a filing showed on Wednesday. "We have good and open relations with all of our shareholders and expect to be in contact with Elliott shortly," a spokeswoman for Saga said.

  • Reuters - UK Focus

    UPDATE 3-Activist hedge fund Elliott takes stake in UK's Saga

    Activist investor Elliott has disclosed a stake in Saga Plc less than a month after the specialist tourism and insurance firm warned discounting was hurting its tours business. Saga has been trying to shake off its image as only serving "old people" and had begun rebranding after a profit warning in April. Elliott Capital Advisors disclosed a 5.14% stake in Saga as of July 12, a filing showed on Wednesday.

  • Easy Come, Easy Go: How Saga (LON:SAGA) Shareholders Got Unlucky And Saw 80% Of Their Cash Evaporate
    Simply Wall St.

    Easy Come, Easy Go: How Saga (LON:SAGA) Shareholders Got Unlucky And Saw 80% Of Their Cash Evaporate

    As an investor, mistakes are inevitable. But really big losses can really drag down an overall portfolio. So consider...

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