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+86% since March
The appointment follows a seven-month-long review led by Medialink with Decoded winning the multimillion-dollar contact which sees it briefed with the media planning and buying needs for ELC’s portfolio across the country for over 25 Estée Lauder brands.
The company produces and markets cosmetics such as fragrances, foundations and skin care products that are sold all around the world.
https://www.adweek.com/agencies/s4-capital-lands-latest-whopper-client-as-estee-lauder-names-decoded-us-media-aor/