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American Century Pitches New ETF Model With $7 Trillion Prize Up for Grabs

Feb.05 -- Some of the world’s biggest asset managers are going head-to-head to promote a new type of actively managed exchange-traded fund that could one day house $7 trillion. Fidelity Investments, Invesco Ltd. and American Century Investments are among those pitching rival visions for ETFs that disclose their holdings like mutual funds. Bloomberg’s Scarlet Fu talks with Ed Rosenberg, senior vice president and head of exchange traded funds for American Century Investments.