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Action Camera Global Market Report 2022

·5-min read

Major players in the action camera market are GoPro Inc, Nikon Corporation, Garmin Limited, Sony Corporation, Veho World, Xiaomi, Drift Innovation, SZ DJI Technology Co Limited, Yi Technology, Panasonic, Insta360, SJCAM, JVC Kenwood Corporation, Eastman Kodak Company and Polaroid Cube.

New York, Sept. 22, 2022 (GLOBE NEWSWIRE) -- announces the release of the report "Action Camera Global Market Report 2022" -

The global action camera market is expected to grow from $2.88 billion in 2021 to $3.23 billion in 2022 at a compound annual growth rate (CAGR) of 12.39%. The action camera market is expected to grow to $5.26 billion in 2026 at a compound annual growth rate (CAGR) of 12.96%.

The action camera market consists of sales of action cameras by entities (organizations, sole traders, and partnerships) that refer to a digital camera designed for capturing immersive action shots usually fixed to helmets, handlebars of a bike or motorcycle, chest, or tripod to record.The action camera is compact in size, rugged, and waterproof with a wider lens to get more width while recording or capturing.

It is widely used in outdoor sports and adventure by many sports enthusiasts, athletes, and hikers.

The main types of action cameras are box style, cube style, bullet style, periscope & 360° and others.The box-style action cameras are made of plastic or cardboard box with a lens at one end and film at the other end.

These action cameras have resolution types such as full HD, HD, ultra HD, others and are distributed through channels by brand outlets, supermarkets/hypermarkets, e-commerce and specialty stores. Action cameras are used in sports, travel and tourism, recreational activities, entertainment and media, automotive, emergency services and other applications.

North America was the largest region in the action camera market in 2021. The regions covered in the action camera market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The action cameras market research report is one of a series of new reports that provides action cameras market statistics, including action cameras industry global market size, regional shares, competitors with an action cameras market share, detailed action cameras market segments, market trends and opportunities, and any further data you may need to thrive in the action cameras industry. This action cameras market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The rise in extreme sports events, holidays, and music festivals is driving the growth of the action camera market.Action cameras are majorly used to capture sports events, holiday musical events, and many other activities such as actions and adventures of surfing, skateboarding, skiing, climbing, skydiving, bicycle racing, biking, and other sports.

The action camera is handier than a DSLR (digital single-lens reflex camera) because of the fixed point-and-shoot model.They can be placed anywhere, from a dashboard to underwater, to capture high-quality videos and photos.

There will be a significant need for action cameras in response to the rise in extreme sports events, holidays, and music festivals.For instance, according to the 2021 Holiday Travel Survey by a US-based Travel Planner, The Vacationer, conducted to find out how many Americans will travel this coming holiday season (Thanksgiving and Late December holidays), close to 63% of all Americans aged 18 or older (161 million adults) said to be traveling for at least one holiday in 2021, showing a 37% increase in holiday travel when compared to last year’s survey.

It shows that there is a rise in the holidays. Thus, the rise in extreme sports events, holidays, and music festivals is expected to contribute to the growth of the action camera market.

The digital upgradation and use of IoT is the key trend gaining popularity in the action camera market.Major companies are focusing on adopting visual computing, AI (artificial intelligence), and edge computing in smart action camera products to enable better productivity with ease and convenience.

IoT application-based action camera helps to build an ecosystem for remote downloading and accessing device data at user ease.The digital upgradation and use of IoT also focus on creating an ecosystem of connected devices such as an action camera connected with an external device for multiple usages.

For instance, in May 2022, Hero Electronix, the Hero Group’s technology company, launched Qubo Smart Dash Cam with artificial intelligence.It has a built-in 6-axis G-sensor that can auto-detect a sudden shake or collision and store the recording in the event file and comes with a mobile app for both Android and iOS to access the file.

It can be easily set up on the dashboard and record photos and videos while driving. In addition, in November 2021, Hero Electronix announced its plan to launch smart sunglasses as well as action cameras with a vision to create a novel connected device ecosystem.

In January 2020, Leica Camera AG, a German-based camera company, and Insta360, a Chinese camera company announced a partnership to bring true innovation and state-of-the-art imaging quality to the action camera and 360-degree camera sectors.Both companies will use their decades of optical and digital imaging experience in a new product space.

The partnership is aimed at creating innovative technologies under the highest image and quality standards.

The countries covered in the action camera market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK and USA.
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